In 2024, Cheap but Powerful Video Editing Software
Cheap but Powerful Video Editing Software
Best Cheap Yet Powerful Video Editing Software
Ollie Mattison
Mar 29, 2024• Proven solutions
The demand for video content on social media is at an all-time high. This also means that the quality of videos posted on social media matters a lot. With the right video editing software, you get the creative freedom to make attention-grabbing videos constantly. In this article, we are going to take you through seven of the most affordable video editing apps for Macs and PCs.
In this article
01 Part 1. Need for Video Editing Tools: Industry Statistics
02 Part 2. Video Editing Software for Less Than $100: Top 9 Best Tools
03 Part 3. Best Professional Video Editing Apps That Cost Under $300
Part 1. Need for Video Editing Tools: Industry Statistics
Statistics indicated the continued growth in the consumption of video content. There is also a significant increase in the use of video editing tools. Here are some notable figures:
- Video Editing Software market size was valued at US$4079.1 million in 2022 and is projected to reach US$5198.23 million by 2028
- An average person spends about 100 minutes per day watching online videos
- 54% of people want to see more video content from marketers
- Over 85% of internet users watch online videos each month
- 86% of businesses use video as a marketing too
- 93% of marketers who use video say that it’s an important part of their marketing strategy
- 80% of video marketers say video has directly helped increase sales
- An impressive 93% of companies report to acquire customers through social media
Top Affordable Video Editing Software: A Comparison Table
Video Editing Tool | Compatibility | Pricing | Main Feature |
---|---|---|---|
Filmora (Top Recommend) | macOS, Windows, Android, iOS | Starts US$19.99 | AI-powered features; Supports all video file formats; Fit beginners and intermedia users |
VideoPad | macOS, Windows | Starts US$24.90 | An impressive collection of transitions, visual effects, and text overlays |
Adobe Premiere Elements | macOS, Windows | Lifetime license - US$99.99 | Adobe Sensei AI technology automatically creates slideshows and collages from photos and videos |
Magix Movie Edit Pro | Windows | Lifetime license – Starts US$69.99 | More than 1500 visual effects to manipulate video clips |
CyberLink PowerDirector Ultra | macOS, Windows | Lifetime license – Starts US$139.99 | Compatible with a number of plug-ins and video effect packs such as Boris FX or proDAD |
Vegas Pro | Windows | Lifetime license – Starts US$119 | 360-degree and multi-camera video editing |
Final Cut Pro X | macOS | Lifetime license – US$299 | Arrange video clips on the video editor’s magnetic timeline |
Part 2. Video Editing Software for Less Than $100: Top 9 Best Tools
You no longer need access to professional video editing apps if you want to process the footage recorded in the 4K resolution, apply the Chroma Key effect to a video clip, or color grade a video since there are several options that are available for less than a hundred dollars that allow you to do all these things and much more. Let’s take a look at some of the best video editing apps that are not going to burn a hole in your budget.
Please keep in mind that the list is in no particular order of ranking, and the price may vary over time.
1. Filmora
Thousands of gamers, YouTubers, and social media video creators are already using Filmora because it is loaded with powerful features that are remarkably easy to use. The visual effects, transitions, AI features, or music libraries contain hundreds of different options that enable Filmora’s users to enhance color in their videos, switch between two shots smoothly, or create soundtracks with royalty-free music.
Price:
- Subscription Plan: US$19.99 per month
- Cross-Platform Plan: US$69.99 per year
- Perpetual Plan: US$79.99
Compatibility: macOS, Windows, Android, iOS, iPad, online
What Makes Filmora Unique:
- AI-powered features for automated video creation and editing
- Supports nearly all video file formats
- Processes 4K videos recorded with GoPro cameras or Full HD videos s
- Export projects to YouTube or Vimeo directly
- Low learning curve and user-friendly interface
- Made to fit beginners and intermedia users
- Free to try
You can check the detailed introduction of Filmora to find out why you should choose Filmora to edit videos .
2. VideoPad Video Editor
Working with 3D video footage, applying visual effects to 360-degree videos, or exporting videos in the 4K resolution are only a few reasons why VideoPad is one of the best cross-platform video editing apps on the market. It also comes with a wide range of features to make your video editing experience straightforward. The app doesn’t offer free music, which can slightly limit your options if you don’t have your own music you can use as a soundtrack. However, VideoPad lets you record voice-overs with a push of a button and it features an audio effects library that contains hundreds of professional sound effects.
Price:
- Free demo version available
- Lifetime license - US$24.99 for a Home Edition
- Lifetime license – US$34.99 for a Master’s Edition
Compatibility: macOS, Windows
What Makes VideoPad Unique:
- Better control over transitions and other options.
- Easy to use for beginners
- Editing 360 videos with VideoPad is super easy
3. Adobe Premiere Elements
Adobe Premiere Elements is basically a lighter version of Adobe Premiere Pro that is aimed at social media video creators. Mastering the Adobe Premiere Elements won’t take too much of your time and it will enable you to produce captivating videos with ease.
Price:
- 30-day free trial
- Lifetime license - US$99.99
Compatibility: macOS, Windows
What Makes Adobe Premiere Elements Unique:
- The Adobe Sensei AI technology automatically creates slideshows and collages from photos and videos
- Creates highest quality video content
- Additional features like Face Detection, Shake Reduction, or Smart Trim
4. Magix Movie Edit Pro
Magix Movie Edit Pro provides several automatic program wizards that are designed to shorten the amount of time required to make a video. You can just choose one of the automatic programs, and import the footage you would like to include in a project and Magix Movie Edit Pro will do the rest for you.
Price:
- 30-day free trial
- Movie Studio Platinum - US$69.99 for a lifetime license
- Movie Studio Suite - US$79.99 for a lifetime license
- Movie Studio Ultimate - US$299 for a lifetime license
Compatibility: Windows
What Makes Magix Movie Edit Pro Unique:
- Automatic and manual video editing
- More than 1500 visual effects to manipulate video clips
- Multi-cam video editing option and 360-degree videos are available on the Pro Plus version.
5. CyberLink PowerDirector Ultra
You can hardly go wrong if you decide to purchase this award-winning video editing software, which features hundreds of video templates that enable you to make a new video in just a couple of minutes.
Price:
- 30-day free trial
- Perpetual License: US$139.99
- Annual Plan: US$74.99
Compatibility: Windows
What Makes CyberLink PowerDirector Ultra Unique:
- Automatic and manual video editing
- More than 1500 visual effects to manipulate video clips
- Multi-cam video editing option and 360-degree videos are available on the Pro Plus version.
Part 3. Best Professional Video Editing Apps That Cost Under $300
1. Vegas Pro
It is difficult to imagine a video editing task you can’t perform with Vegas Pro. This video editing software supports nearly all video file formats, so you can edit footage captured with almost all digital video cameras.
Price:
- Vegas Pro Edit – US$ 199-lifetime license
- Vegas Pro Suite – US$ 299-lifetime license
- Vegas Pro Post – US$ 399-lifetime license
Compatibility: Windows
What Makes Vegas Pro Unique:
- HDR color support
- 360-degree and multi-camera video editing
- A broad range of compositing modes
- Quick export directly to YouTube, Facebook, or Vimeo platforms.
2. Final Cut Pro X
There are so many reasons why industry professionals hold Final Cut Pro X in such high esteem. FCPX is undoubtedly an excellent choice for all filmmakers who need a wide spectrum of video editing tools to create movies that sweep audiences off their feet.
Price:
- 90-day free trial
- US$299.99 for a lifetime license
Compatibility: macOS
What Makes Final Cut Pro X Unique:
- Arrange video clips on the video editor’s magnetic timeline
- Organize huge numbers of files easily
- Creates stunning 2D and 3D motion graphics
- Color correction tools with complete control over the hue, saturation, and other color values
Conclusion
Purchasing video editing software is a long-term investment that will enable you to increase the quality of the videos you’re creating over time. This doesn’t mean that the videos you’re producing are going to become better overnight since most video editing apps only offer possibilities that can’t be properly utilized without proper video editing skills.
Well, If you haven’t decided which one to go for so far, I would strongly recommend Filmora to you. It’s free to try, you can download it with the buttons below, and click through to see if it matches your needs.
Ollie Mattison
Ollie Mattison is a writer and a lover of all things video.
Follow @Ollie Mattison
Ollie Mattison
Mar 29, 2024• Proven solutions
The demand for video content on social media is at an all-time high. This also means that the quality of videos posted on social media matters a lot. With the right video editing software, you get the creative freedom to make attention-grabbing videos constantly. In this article, we are going to take you through seven of the most affordable video editing apps for Macs and PCs.
In this article
01 Part 1. Need for Video Editing Tools: Industry Statistics
02 Part 2. Video Editing Software for Less Than $100: Top 9 Best Tools
03 Part 3. Best Professional Video Editing Apps That Cost Under $300
Part 1. Need for Video Editing Tools: Industry Statistics
Statistics indicated the continued growth in the consumption of video content. There is also a significant increase in the use of video editing tools. Here are some notable figures:
- Video Editing Software market size was valued at US$4079.1 million in 2022 and is projected to reach US$5198.23 million by 2028
- An average person spends about 100 minutes per day watching online videos
- 54% of people want to see more video content from marketers
- Over 85% of internet users watch online videos each month
- 86% of businesses use video as a marketing too
- 93% of marketers who use video say that it’s an important part of their marketing strategy
- 80% of video marketers say video has directly helped increase sales
- An impressive 93% of companies report to acquire customers through social media
Top Affordable Video Editing Software: A Comparison Table
Video Editing Tool | Compatibility | Pricing | Main Feature |
---|---|---|---|
Filmora (Top Recommend) | macOS, Windows, Android, iOS | Starts US$19.99 | AI-powered features; Supports all video file formats; Fit beginners and intermedia users |
VideoPad | macOS, Windows | Starts US$24.90 | An impressive collection of transitions, visual effects, and text overlays |
Adobe Premiere Elements | macOS, Windows | Lifetime license - US$99.99 | Adobe Sensei AI technology automatically creates slideshows and collages from photos and videos |
Magix Movie Edit Pro | Windows | Lifetime license – Starts US$69.99 | More than 1500 visual effects to manipulate video clips |
CyberLink PowerDirector Ultra | macOS, Windows | Lifetime license – Starts US$139.99 | Compatible with a number of plug-ins and video effect packs such as Boris FX or proDAD |
Vegas Pro | Windows | Lifetime license – Starts US$119 | 360-degree and multi-camera video editing |
Final Cut Pro X | macOS | Lifetime license – US$299 | Arrange video clips on the video editor’s magnetic timeline |
Part 2. Video Editing Software for Less Than $100: Top 9 Best Tools
You no longer need access to professional video editing apps if you want to process the footage recorded in the 4K resolution, apply the Chroma Key effect to a video clip, or color grade a video since there are several options that are available for less than a hundred dollars that allow you to do all these things and much more. Let’s take a look at some of the best video editing apps that are not going to burn a hole in your budget.
Please keep in mind that the list is in no particular order of ranking, and the price may vary over time.
1. Filmora
Thousands of gamers, YouTubers, and social media video creators are already using Filmora because it is loaded with powerful features that are remarkably easy to use. The visual effects, transitions, AI features, or music libraries contain hundreds of different options that enable Filmora’s users to enhance color in their videos, switch between two shots smoothly, or create soundtracks with royalty-free music.
Price:
- Subscription Plan: US$19.99 per month
- Cross-Platform Plan: US$69.99 per year
- Perpetual Plan: US$79.99
Compatibility: macOS, Windows, Android, iOS, iPad, online
What Makes Filmora Unique:
- AI-powered features for automated video creation and editing
- Supports nearly all video file formats
- Processes 4K videos recorded with GoPro cameras or Full HD videos s
- Export projects to YouTube or Vimeo directly
- Low learning curve and user-friendly interface
- Made to fit beginners and intermedia users
- Free to try
You can check the detailed introduction of Filmora to find out why you should choose Filmora to edit videos .
2. VideoPad Video Editor
Working with 3D video footage, applying visual effects to 360-degree videos, or exporting videos in the 4K resolution are only a few reasons why VideoPad is one of the best cross-platform video editing apps on the market. It also comes with a wide range of features to make your video editing experience straightforward. The app doesn’t offer free music, which can slightly limit your options if you don’t have your own music you can use as a soundtrack. However, VideoPad lets you record voice-overs with a push of a button and it features an audio effects library that contains hundreds of professional sound effects.
Price:
- Free demo version available
- Lifetime license - US$24.99 for a Home Edition
- Lifetime license – US$34.99 for a Master’s Edition
Compatibility: macOS, Windows
What Makes VideoPad Unique:
- Better control over transitions and other options.
- Easy to use for beginners
- Editing 360 videos with VideoPad is super easy
3. Adobe Premiere Elements
Adobe Premiere Elements is basically a lighter version of Adobe Premiere Pro that is aimed at social media video creators. Mastering the Adobe Premiere Elements won’t take too much of your time and it will enable you to produce captivating videos with ease.
Price:
- 30-day free trial
- Lifetime license - US$99.99
Compatibility: macOS, Windows
What Makes Adobe Premiere Elements Unique:
- The Adobe Sensei AI technology automatically creates slideshows and collages from photos and videos
- Creates highest quality video content
- Additional features like Face Detection, Shake Reduction, or Smart Trim
4. Magix Movie Edit Pro
Magix Movie Edit Pro provides several automatic program wizards that are designed to shorten the amount of time required to make a video. You can just choose one of the automatic programs, and import the footage you would like to include in a project and Magix Movie Edit Pro will do the rest for you.
Price:
- 30-day free trial
- Movie Studio Platinum - US$69.99 for a lifetime license
- Movie Studio Suite - US$79.99 for a lifetime license
- Movie Studio Ultimate - US$299 for a lifetime license
Compatibility: Windows
What Makes Magix Movie Edit Pro Unique:
- Automatic and manual video editing
- More than 1500 visual effects to manipulate video clips
- Multi-cam video editing option and 360-degree videos are available on the Pro Plus version.
5. CyberLink PowerDirector Ultra
You can hardly go wrong if you decide to purchase this award-winning video editing software, which features hundreds of video templates that enable you to make a new video in just a couple of minutes.
Price:
- 30-day free trial
- Perpetual License: US$139.99
- Annual Plan: US$74.99
Compatibility: Windows
What Makes CyberLink PowerDirector Ultra Unique:
- Automatic and manual video editing
- More than 1500 visual effects to manipulate video clips
- Multi-cam video editing option and 360-degree videos are available on the Pro Plus version.
Part 3. Best Professional Video Editing Apps That Cost Under $300
1. Vegas Pro
It is difficult to imagine a video editing task you can’t perform with Vegas Pro. This video editing software supports nearly all video file formats, so you can edit footage captured with almost all digital video cameras.
Price:
- Vegas Pro Edit – US$ 199-lifetime license
- Vegas Pro Suite – US$ 299-lifetime license
- Vegas Pro Post – US$ 399-lifetime license
Compatibility: Windows
What Makes Vegas Pro Unique:
- HDR color support
- 360-degree and multi-camera video editing
- A broad range of compositing modes
- Quick export directly to YouTube, Facebook, or Vimeo platforms.
2. Final Cut Pro X
There are so many reasons why industry professionals hold Final Cut Pro X in such high esteem. FCPX is undoubtedly an excellent choice for all filmmakers who need a wide spectrum of video editing tools to create movies that sweep audiences off their feet.
Price:
- 90-day free trial
- US$299.99 for a lifetime license
Compatibility: macOS
What Makes Final Cut Pro X Unique:
- Arrange video clips on the video editor’s magnetic timeline
- Organize huge numbers of files easily
- Creates stunning 2D and 3D motion graphics
- Color correction tools with complete control over the hue, saturation, and other color values
Conclusion
Purchasing video editing software is a long-term investment that will enable you to increase the quality of the videos you’re creating over time. This doesn’t mean that the videos you’re producing are going to become better overnight since most video editing apps only offer possibilities that can’t be properly utilized without proper video editing skills.
Well, If you haven’t decided which one to go for so far, I would strongly recommend Filmora to you. It’s free to try, you can download it with the buttons below, and click through to see if it matches your needs.
Ollie Mattison
Ollie Mattison is a writer and a lover of all things video.
Follow @Ollie Mattison
Ollie Mattison
Mar 29, 2024• Proven solutions
The demand for video content on social media is at an all-time high. This also means that the quality of videos posted on social media matters a lot. With the right video editing software, you get the creative freedom to make attention-grabbing videos constantly. In this article, we are going to take you through seven of the most affordable video editing apps for Macs and PCs.
In this article
01 Part 1. Need for Video Editing Tools: Industry Statistics
02 Part 2. Video Editing Software for Less Than $100: Top 9 Best Tools
03 Part 3. Best Professional Video Editing Apps That Cost Under $300
Part 1. Need for Video Editing Tools: Industry Statistics
Statistics indicated the continued growth in the consumption of video content. There is also a significant increase in the use of video editing tools. Here are some notable figures:
- Video Editing Software market size was valued at US$4079.1 million in 2022 and is projected to reach US$5198.23 million by 2028
- An average person spends about 100 minutes per day watching online videos
- 54% of people want to see more video content from marketers
- Over 85% of internet users watch online videos each month
- 86% of businesses use video as a marketing too
- 93% of marketers who use video say that it’s an important part of their marketing strategy
- 80% of video marketers say video has directly helped increase sales
- An impressive 93% of companies report to acquire customers through social media
Top Affordable Video Editing Software: A Comparison Table
Video Editing Tool | Compatibility | Pricing | Main Feature |
---|---|---|---|
Filmora (Top Recommend) | macOS, Windows, Android, iOS | Starts US$19.99 | AI-powered features; Supports all video file formats; Fit beginners and intermedia users |
VideoPad | macOS, Windows | Starts US$24.90 | An impressive collection of transitions, visual effects, and text overlays |
Adobe Premiere Elements | macOS, Windows | Lifetime license - US$99.99 | Adobe Sensei AI technology automatically creates slideshows and collages from photos and videos |
Magix Movie Edit Pro | Windows | Lifetime license – Starts US$69.99 | More than 1500 visual effects to manipulate video clips |
CyberLink PowerDirector Ultra | macOS, Windows | Lifetime license – Starts US$139.99 | Compatible with a number of plug-ins and video effect packs such as Boris FX or proDAD |
Vegas Pro | Windows | Lifetime license – Starts US$119 | 360-degree and multi-camera video editing |
Final Cut Pro X | macOS | Lifetime license – US$299 | Arrange video clips on the video editor’s magnetic timeline |
Part 2. Video Editing Software for Less Than $100: Top 9 Best Tools
You no longer need access to professional video editing apps if you want to process the footage recorded in the 4K resolution, apply the Chroma Key effect to a video clip, or color grade a video since there are several options that are available for less than a hundred dollars that allow you to do all these things and much more. Let’s take a look at some of the best video editing apps that are not going to burn a hole in your budget.
Please keep in mind that the list is in no particular order of ranking, and the price may vary over time.
1. Filmora
Thousands of gamers, YouTubers, and social media video creators are already using Filmora because it is loaded with powerful features that are remarkably easy to use. The visual effects, transitions, AI features, or music libraries contain hundreds of different options that enable Filmora’s users to enhance color in their videos, switch between two shots smoothly, or create soundtracks with royalty-free music.
Price:
- Subscription Plan: US$19.99 per month
- Cross-Platform Plan: US$69.99 per year
- Perpetual Plan: US$79.99
Compatibility: macOS, Windows, Android, iOS, iPad, online
What Makes Filmora Unique:
- AI-powered features for automated video creation and editing
- Supports nearly all video file formats
- Processes 4K videos recorded with GoPro cameras or Full HD videos s
- Export projects to YouTube or Vimeo directly
- Low learning curve and user-friendly interface
- Made to fit beginners and intermedia users
- Free to try
You can check the detailed introduction of Filmora to find out why you should choose Filmora to edit videos .
2. VideoPad Video Editor
Working with 3D video footage, applying visual effects to 360-degree videos, or exporting videos in the 4K resolution are only a few reasons why VideoPad is one of the best cross-platform video editing apps on the market. It also comes with a wide range of features to make your video editing experience straightforward. The app doesn’t offer free music, which can slightly limit your options if you don’t have your own music you can use as a soundtrack. However, VideoPad lets you record voice-overs with a push of a button and it features an audio effects library that contains hundreds of professional sound effects.
Price:
- Free demo version available
- Lifetime license - US$24.99 for a Home Edition
- Lifetime license – US$34.99 for a Master’s Edition
Compatibility: macOS, Windows
What Makes VideoPad Unique:
- Better control over transitions and other options.
- Easy to use for beginners
- Editing 360 videos with VideoPad is super easy
3. Adobe Premiere Elements
Adobe Premiere Elements is basically a lighter version of Adobe Premiere Pro that is aimed at social media video creators. Mastering the Adobe Premiere Elements won’t take too much of your time and it will enable you to produce captivating videos with ease.
Price:
- 30-day free trial
- Lifetime license - US$99.99
Compatibility: macOS, Windows
What Makes Adobe Premiere Elements Unique:
- The Adobe Sensei AI technology automatically creates slideshows and collages from photos and videos
- Creates highest quality video content
- Additional features like Face Detection, Shake Reduction, or Smart Trim
4. Magix Movie Edit Pro
Magix Movie Edit Pro provides several automatic program wizards that are designed to shorten the amount of time required to make a video. You can just choose one of the automatic programs, and import the footage you would like to include in a project and Magix Movie Edit Pro will do the rest for you.
Price:
- 30-day free trial
- Movie Studio Platinum - US$69.99 for a lifetime license
- Movie Studio Suite - US$79.99 for a lifetime license
- Movie Studio Ultimate - US$299 for a lifetime license
Compatibility: Windows
What Makes Magix Movie Edit Pro Unique:
- Automatic and manual video editing
- More than 1500 visual effects to manipulate video clips
- Multi-cam video editing option and 360-degree videos are available on the Pro Plus version.
5. CyberLink PowerDirector Ultra
You can hardly go wrong if you decide to purchase this award-winning video editing software, which features hundreds of video templates that enable you to make a new video in just a couple of minutes.
Price:
- 30-day free trial
- Perpetual License: US$139.99
- Annual Plan: US$74.99
Compatibility: Windows
What Makes CyberLink PowerDirector Ultra Unique:
- Automatic and manual video editing
- More than 1500 visual effects to manipulate video clips
- Multi-cam video editing option and 360-degree videos are available on the Pro Plus version.
Part 3. Best Professional Video Editing Apps That Cost Under $300
1. Vegas Pro
It is difficult to imagine a video editing task you can’t perform with Vegas Pro. This video editing software supports nearly all video file formats, so you can edit footage captured with almost all digital video cameras.
Price:
- Vegas Pro Edit – US$ 199-lifetime license
- Vegas Pro Suite – US$ 299-lifetime license
- Vegas Pro Post – US$ 399-lifetime license
Compatibility: Windows
What Makes Vegas Pro Unique:
- HDR color support
- 360-degree and multi-camera video editing
- A broad range of compositing modes
- Quick export directly to YouTube, Facebook, or Vimeo platforms.
2. Final Cut Pro X
There are so many reasons why industry professionals hold Final Cut Pro X in such high esteem. FCPX is undoubtedly an excellent choice for all filmmakers who need a wide spectrum of video editing tools to create movies that sweep audiences off their feet.
Price:
- 90-day free trial
- US$299.99 for a lifetime license
Compatibility: macOS
What Makes Final Cut Pro X Unique:
- Arrange video clips on the video editor’s magnetic timeline
- Organize huge numbers of files easily
- Creates stunning 2D and 3D motion graphics
- Color correction tools with complete control over the hue, saturation, and other color values
Conclusion
Purchasing video editing software is a long-term investment that will enable you to increase the quality of the videos you’re creating over time. This doesn’t mean that the videos you’re producing are going to become better overnight since most video editing apps only offer possibilities that can’t be properly utilized without proper video editing skills.
Well, If you haven’t decided which one to go for so far, I would strongly recommend Filmora to you. It’s free to try, you can download it with the buttons below, and click through to see if it matches your needs.
Ollie Mattison
Ollie Mattison is a writer and a lover of all things video.
Follow @Ollie Mattison
Ollie Mattison
Mar 29, 2024• Proven solutions
The demand for video content on social media is at an all-time high. This also means that the quality of videos posted on social media matters a lot. With the right video editing software, you get the creative freedom to make attention-grabbing videos constantly. In this article, we are going to take you through seven of the most affordable video editing apps for Macs and PCs.
In this article
01 Part 1. Need for Video Editing Tools: Industry Statistics
02 Part 2. Video Editing Software for Less Than $100: Top 9 Best Tools
03 Part 3. Best Professional Video Editing Apps That Cost Under $300
Part 1. Need for Video Editing Tools: Industry Statistics
Statistics indicated the continued growth in the consumption of video content. There is also a significant increase in the use of video editing tools. Here are some notable figures:
- Video Editing Software market size was valued at US$4079.1 million in 2022 and is projected to reach US$5198.23 million by 2028
- An average person spends about 100 minutes per day watching online videos
- 54% of people want to see more video content from marketers
- Over 85% of internet users watch online videos each month
- 86% of businesses use video as a marketing too
- 93% of marketers who use video say that it’s an important part of their marketing strategy
- 80% of video marketers say video has directly helped increase sales
- An impressive 93% of companies report to acquire customers through social media
Top Affordable Video Editing Software: A Comparison Table
Video Editing Tool | Compatibility | Pricing | Main Feature |
---|---|---|---|
Filmora (Top Recommend) | macOS, Windows, Android, iOS | Starts US$19.99 | AI-powered features; Supports all video file formats; Fit beginners and intermedia users |
VideoPad | macOS, Windows | Starts US$24.90 | An impressive collection of transitions, visual effects, and text overlays |
Adobe Premiere Elements | macOS, Windows | Lifetime license - US$99.99 | Adobe Sensei AI technology automatically creates slideshows and collages from photos and videos |
Magix Movie Edit Pro | Windows | Lifetime license – Starts US$69.99 | More than 1500 visual effects to manipulate video clips |
CyberLink PowerDirector Ultra | macOS, Windows | Lifetime license – Starts US$139.99 | Compatible with a number of plug-ins and video effect packs such as Boris FX or proDAD |
Vegas Pro | Windows | Lifetime license – Starts US$119 | 360-degree and multi-camera video editing |
Final Cut Pro X | macOS | Lifetime license – US$299 | Arrange video clips on the video editor’s magnetic timeline |
Part 2. Video Editing Software for Less Than $100: Top 9 Best Tools
You no longer need access to professional video editing apps if you want to process the footage recorded in the 4K resolution, apply the Chroma Key effect to a video clip, or color grade a video since there are several options that are available for less than a hundred dollars that allow you to do all these things and much more. Let’s take a look at some of the best video editing apps that are not going to burn a hole in your budget.
Please keep in mind that the list is in no particular order of ranking, and the price may vary over time.
1. Filmora
Thousands of gamers, YouTubers, and social media video creators are already using Filmora because it is loaded with powerful features that are remarkably easy to use. The visual effects, transitions, AI features, or music libraries contain hundreds of different options that enable Filmora’s users to enhance color in their videos, switch between two shots smoothly, or create soundtracks with royalty-free music.
Price:
- Subscription Plan: US$19.99 per month
- Cross-Platform Plan: US$69.99 per year
- Perpetual Plan: US$79.99
Compatibility: macOS, Windows, Android, iOS, iPad, online
What Makes Filmora Unique:
- AI-powered features for automated video creation and editing
- Supports nearly all video file formats
- Processes 4K videos recorded with GoPro cameras or Full HD videos s
- Export projects to YouTube or Vimeo directly
- Low learning curve and user-friendly interface
- Made to fit beginners and intermedia users
- Free to try
You can check the detailed introduction of Filmora to find out why you should choose Filmora to edit videos .
2. VideoPad Video Editor
Working with 3D video footage, applying visual effects to 360-degree videos, or exporting videos in the 4K resolution are only a few reasons why VideoPad is one of the best cross-platform video editing apps on the market. It also comes with a wide range of features to make your video editing experience straightforward. The app doesn’t offer free music, which can slightly limit your options if you don’t have your own music you can use as a soundtrack. However, VideoPad lets you record voice-overs with a push of a button and it features an audio effects library that contains hundreds of professional sound effects.
Price:
- Free demo version available
- Lifetime license - US$24.99 for a Home Edition
- Lifetime license – US$34.99 for a Master’s Edition
Compatibility: macOS, Windows
What Makes VideoPad Unique:
- Better control over transitions and other options.
- Easy to use for beginners
- Editing 360 videos with VideoPad is super easy
3. Adobe Premiere Elements
Adobe Premiere Elements is basically a lighter version of Adobe Premiere Pro that is aimed at social media video creators. Mastering the Adobe Premiere Elements won’t take too much of your time and it will enable you to produce captivating videos with ease.
Price:
- 30-day free trial
- Lifetime license - US$99.99
Compatibility: macOS, Windows
What Makes Adobe Premiere Elements Unique:
- The Adobe Sensei AI technology automatically creates slideshows and collages from photos and videos
- Creates highest quality video content
- Additional features like Face Detection, Shake Reduction, or Smart Trim
4. Magix Movie Edit Pro
Magix Movie Edit Pro provides several automatic program wizards that are designed to shorten the amount of time required to make a video. You can just choose one of the automatic programs, and import the footage you would like to include in a project and Magix Movie Edit Pro will do the rest for you.
Price:
- 30-day free trial
- Movie Studio Platinum - US$69.99 for a lifetime license
- Movie Studio Suite - US$79.99 for a lifetime license
- Movie Studio Ultimate - US$299 for a lifetime license
Compatibility: Windows
What Makes Magix Movie Edit Pro Unique:
- Automatic and manual video editing
- More than 1500 visual effects to manipulate video clips
- Multi-cam video editing option and 360-degree videos are available on the Pro Plus version.
5. CyberLink PowerDirector Ultra
You can hardly go wrong if you decide to purchase this award-winning video editing software, which features hundreds of video templates that enable you to make a new video in just a couple of minutes.
Price:
- 30-day free trial
- Perpetual License: US$139.99
- Annual Plan: US$74.99
Compatibility: Windows
What Makes CyberLink PowerDirector Ultra Unique:
- Automatic and manual video editing
- More than 1500 visual effects to manipulate video clips
- Multi-cam video editing option and 360-degree videos are available on the Pro Plus version.
Part 3. Best Professional Video Editing Apps That Cost Under $300
1. Vegas Pro
It is difficult to imagine a video editing task you can’t perform with Vegas Pro. This video editing software supports nearly all video file formats, so you can edit footage captured with almost all digital video cameras.
Price:
- Vegas Pro Edit – US$ 199-lifetime license
- Vegas Pro Suite – US$ 299-lifetime license
- Vegas Pro Post – US$ 399-lifetime license
Compatibility: Windows
What Makes Vegas Pro Unique:
- HDR color support
- 360-degree and multi-camera video editing
- A broad range of compositing modes
- Quick export directly to YouTube, Facebook, or Vimeo platforms.
2. Final Cut Pro X
There are so many reasons why industry professionals hold Final Cut Pro X in such high esteem. FCPX is undoubtedly an excellent choice for all filmmakers who need a wide spectrum of video editing tools to create movies that sweep audiences off their feet.
Price:
- 90-day free trial
- US$299.99 for a lifetime license
Compatibility: macOS
What Makes Final Cut Pro X Unique:
- Arrange video clips on the video editor’s magnetic timeline
- Organize huge numbers of files easily
- Creates stunning 2D and 3D motion graphics
- Color correction tools with complete control over the hue, saturation, and other color values
Conclusion
Purchasing video editing software is a long-term investment that will enable you to increase the quality of the videos you’re creating over time. This doesn’t mean that the videos you’re producing are going to become better overnight since most video editing apps only offer possibilities that can’t be properly utilized without proper video editing skills.
Well, If you haven’t decided which one to go for so far, I would strongly recommend Filmora to you. It’s free to try, you can download it with the buttons below, and click through to see if it matches your needs.
Ollie Mattison
Ollie Mattison is a writer and a lover of all things video.
Follow @Ollie Mattison
Say Goodbye to Cropping: The Definitive Guide to Facebook Video Aspect Ratios
The Only Guide Facebook Video Aspect Ratios you’ll Ever Need to Know
An easy yet powerful editor
Numerous effects to choose from
Detailed tutorials provided by the official channel
Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:
In this article
01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)
02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)
03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)
Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy
In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.
01Facebook video ads sizes
When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.
02Facebook image ads size
As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.
03Facebook carousel ads size
By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.
04Facebook collection ads size
Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.
05More Facebook advertising resources
Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.
Part 2 All Facebook Video Aspect Ratios Info in One Place
There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:
01360 videos
In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.
● The dimensions of these videos must be maximum 120 PX in height and width respectively.
● The length of video must not be more than 241 minutes.
● The file size of these videos should range in between 1 MB to 26 GB.
● The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.
02Facebook stories ads
As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.
● In these videos, sound is mostly optional as well as there is no need of captions.
● The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.
● The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.
● The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.
03Facebook News feed video ads
These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:
● The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.
● You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.
● In these videos, sound and captions are optional but also recommended to make it more effective.
● Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.
04Instant experience videos
These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.
● You can choose amongst the landscape and square video format.
● The recommended video resolution for these videos is 1200*628 PX.
● The file size must not increase 4GB and the maximum length should also remain under 241 minutes.
● Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.
05Slideshow video ads
These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.
● To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.
● The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.
● The aspect ratio of the video formats can vary from 16:9 to 9:16.
● The maximum length is 120 minutes with a file size of 4 GB.
06Instant article ads
To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.
● You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.
● Although shorter videos perform better but you can post video ads of approx 240 minutes.
● In this video format, there are no captions available so you will need to add subtitles while creating the video.
● Headlines in these videos must be of 25 characters and description should be of 30 characters.
07Live streaming
Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.
● These videos must include universal playback and have a small size of file.
● Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.
● The most recommended and preferred aspect ratio is 16:9.
● In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.
08Search Result ads
Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.
● The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.
● In these videos, captions are not supported but the sound is recommended.
● The most suitable video aspect ratio for these videos is 1:1.
● The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.
09Facebook marketplace
Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.
● At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.
● The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.
● In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.
● If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.
10Collection video ads
These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.
● The video frame of these videos must be 30 fps maximum.
● You can create videos in the aspect ratio of 1:1 to 16:9.
● The recommended resolution size of the video is approx 1200*675.
● The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.
Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?
Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Key Takeaways from This Episode
● Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.
● It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.
● Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.
Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:
In this article
01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)
02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)
03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)
Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy
In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.
01Facebook video ads sizes
When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.
02Facebook image ads size
As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.
03Facebook carousel ads size
By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.
04Facebook collection ads size
Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.
05More Facebook advertising resources
Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.
Part 2 All Facebook Video Aspect Ratios Info in One Place
There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:
01360 videos
In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.
● The dimensions of these videos must be maximum 120 PX in height and width respectively.
● The length of video must not be more than 241 minutes.
● The file size of these videos should range in between 1 MB to 26 GB.
● The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.
02Facebook stories ads
As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.
● In these videos, sound is mostly optional as well as there is no need of captions.
● The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.
● The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.
● The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.
03Facebook News feed video ads
These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:
● The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.
● You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.
● In these videos, sound and captions are optional but also recommended to make it more effective.
● Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.
04Instant experience videos
These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.
● You can choose amongst the landscape and square video format.
● The recommended video resolution for these videos is 1200*628 PX.
● The file size must not increase 4GB and the maximum length should also remain under 241 minutes.
● Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.
05Slideshow video ads
These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.
● To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.
● The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.
● The aspect ratio of the video formats can vary from 16:9 to 9:16.
● The maximum length is 120 minutes with a file size of 4 GB.
06Instant article ads
To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.
● You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.
● Although shorter videos perform better but you can post video ads of approx 240 minutes.
● In this video format, there are no captions available so you will need to add subtitles while creating the video.
● Headlines in these videos must be of 25 characters and description should be of 30 characters.
07Live streaming
Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.
● These videos must include universal playback and have a small size of file.
● Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.
● The most recommended and preferred aspect ratio is 16:9.
● In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.
08Search Result ads
Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.
● The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.
● In these videos, captions are not supported but the sound is recommended.
● The most suitable video aspect ratio for these videos is 1:1.
● The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.
09Facebook marketplace
Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.
● At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.
● The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.
● In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.
● If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.
10Collection video ads
These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.
● The video frame of these videos must be 30 fps maximum.
● You can create videos in the aspect ratio of 1:1 to 16:9.
● The recommended resolution size of the video is approx 1200*675.
● The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.
Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?
Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Key Takeaways from This Episode
● Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.
● It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.
● Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.
Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:
In this article
01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)
02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)
03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)
Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy
In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.
01Facebook video ads sizes
When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.
02Facebook image ads size
As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.
03Facebook carousel ads size
By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.
04Facebook collection ads size
Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.
05More Facebook advertising resources
Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.
Part 2 All Facebook Video Aspect Ratios Info in One Place
There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:
01360 videos
In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.
● The dimensions of these videos must be maximum 120 PX in height and width respectively.
● The length of video must not be more than 241 minutes.
● The file size of these videos should range in between 1 MB to 26 GB.
● The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.
02Facebook stories ads
As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.
● In these videos, sound is mostly optional as well as there is no need of captions.
● The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.
● The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.
● The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.
03Facebook News feed video ads
These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:
● The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.
● You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.
● In these videos, sound and captions are optional but also recommended to make it more effective.
● Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.
04Instant experience videos
These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.
● You can choose amongst the landscape and square video format.
● The recommended video resolution for these videos is 1200*628 PX.
● The file size must not increase 4GB and the maximum length should also remain under 241 minutes.
● Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.
05Slideshow video ads
These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.
● To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.
● The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.
● The aspect ratio of the video formats can vary from 16:9 to 9:16.
● The maximum length is 120 minutes with a file size of 4 GB.
06Instant article ads
To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.
● You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.
● Although shorter videos perform better but you can post video ads of approx 240 minutes.
● In this video format, there are no captions available so you will need to add subtitles while creating the video.
● Headlines in these videos must be of 25 characters and description should be of 30 characters.
07Live streaming
Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.
● These videos must include universal playback and have a small size of file.
● Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.
● The most recommended and preferred aspect ratio is 16:9.
● In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.
08Search Result ads
Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.
● The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.
● In these videos, captions are not supported but the sound is recommended.
● The most suitable video aspect ratio for these videos is 1:1.
● The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.
09Facebook marketplace
Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.
● At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.
● The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.
● In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.
● If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.
10Collection video ads
These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.
● The video frame of these videos must be 30 fps maximum.
● You can create videos in the aspect ratio of 1:1 to 16:9.
● The recommended resolution size of the video is approx 1200*675.
● The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.
Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?
Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Key Takeaways from This Episode
● Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.
● It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.
● Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.
Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:
In this article
01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)
02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)
03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)
Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy
In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.
01Facebook video ads sizes
When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.
02Facebook image ads size
As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.
03Facebook carousel ads size
By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.
04Facebook collection ads size
Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.
05More Facebook advertising resources
Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.
Part 2 All Facebook Video Aspect Ratios Info in One Place
There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:
01360 videos
In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.
● The dimensions of these videos must be maximum 120 PX in height and width respectively.
● The length of video must not be more than 241 minutes.
● The file size of these videos should range in between 1 MB to 26 GB.
● The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.
02Facebook stories ads
As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.
● In these videos, sound is mostly optional as well as there is no need of captions.
● The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.
● The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.
● The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.
03Facebook News feed video ads
These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:
● The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.
● You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.
● In these videos, sound and captions are optional but also recommended to make it more effective.
● Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.
04Instant experience videos
These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.
● You can choose amongst the landscape and square video format.
● The recommended video resolution for these videos is 1200*628 PX.
● The file size must not increase 4GB and the maximum length should also remain under 241 minutes.
● Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.
05Slideshow video ads
These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.
● To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.
● The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.
● The aspect ratio of the video formats can vary from 16:9 to 9:16.
● The maximum length is 120 minutes with a file size of 4 GB.
06Instant article ads
To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.
● You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.
● Although shorter videos perform better but you can post video ads of approx 240 minutes.
● In this video format, there are no captions available so you will need to add subtitles while creating the video.
● Headlines in these videos must be of 25 characters and description should be of 30 characters.
07Live streaming
Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.
● These videos must include universal playback and have a small size of file.
● Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.
● The most recommended and preferred aspect ratio is 16:9.
● In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.
08Search Result ads
Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.
● The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.
● In these videos, captions are not supported but the sound is recommended.
● The most suitable video aspect ratio for these videos is 1:1.
● The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.
09Facebook marketplace
Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.
● At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.
● The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.
● In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.
● If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.
10Collection video ads
These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.
● The video frame of these videos must be 30 fps maximum.
● You can create videos in the aspect ratio of 1:1 to 16:9.
● The recommended resolution size of the video is approx 1200*675.
● The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.
Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?
Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Key Takeaways from This Episode
● Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.
● It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.
● Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.
Ken Burns Effect Made Easy: Follow These Simple Steps
How to Make Ken Burns Effect in Final Cut Pro?
Liza Brown
Mar 27, 2024• Proven solutions
Ken Burns Effect is an advanced feature of Final Cut Pro that allows users to add creative animations to their videos and images within minutes. You just need to select your picture, add movements to the clip, and choose the start and the end position to produce high-resolution stills. Besides, you can do a tilt, zoom in, a pan, or a combination of these three moves on a single image. This way, you can use the Ken Burns Effect to highlight the stimulating features in your photograph and save your memories in the form of innovative and high-definition animated clips.
This article introduces the readers to Final Cut Pro and explains how to add the Ken Burns Effect in 8 simple steps.
- Part 1: How to Make a Ken Burns Effect in Final Cut Pro?[detaied steps]
- Part 2: How to add the Ken Burns Effect to Multiple Camera Movements?
- Extensive Reading: Why Ken Burns Effect is Named after Ken Burns?
Part 1: How to Make a Ken Burns Effect in Final Cut Pro?
Final Cut Pro is user-friendly software and makes it easy for you to create a Ken Burns Effect without having advanced skills and expertise. So, are you interested in knowing the best part? Given below are a few simple steps to create Ken Burns Effect and make your pictures and videos look adorable.
Step 1: Add Images to the Timeline
First of all, you should specify a name for your project and add photos to the timeline in Final Cut Pro. For this purpose, select multiple photos and press E. A clip will be added to the timeline as shown in figure 1.
Step 2: Check Your Settings
As you can see, our timeline has no other video clip. Hence, Final Cut Pro will not recognize the clip until you adjust the video properties such as format, resolution, and rate, etc. For this purpose, click OK to use your preferred settings and press Shift + Z to fit the picture to your timeline window. Once you’re done it’s time to apply the Ken Burns Effect.
Step 3: Add the Ken Burns Effect
The Ken Burns Effect is used to focus on specific parts of an image and bring motionless content in to provoke emotional reactions. Follow these steps to add the Ken Burns Effect:
- Select the clip or picture;
- See the lower left of the viewer;
- Go to the Viewer window using the drop-down menu;
- Tap on the pop-up menu located in the bottom left-hand corner;
- Choose the Crop option from the menu or press Shift + C;
- Press the Ken Burns button in the Crop onscreen controls to add the effect; and
- Finally, notice the start frame and the end frame controls.
Step 4: Customize Your Effect
In the Ken Burns display, you can see the controls for adjusting the panning and zooms effects by changing the size and position of two-colored rectangles overlaying on the clip. To customize the Ken Burns effect:
- Adjust the green rectangle’s size and position to set the start position;
- Adjust the red rectangle’s size and position to set the end position;
- The arrow depicts the direction of camera position between start and end position;
- In the top left-hand corner, click on the Swap button to exchange the two positions as per your requirements;
- You can see the preview of the animation on the screen.
Step 5: Add a Freeze Frame
You’re not done yet because you need to hold your picture at the end of the animation. For this purpose, you should create a freezing frame at the end of the clip to make Ken Burns do this. Here’s the deal:
- Press the Down arrow followed by the Left arrow to go to the last frame;
- Press Option-F to add a freeze-frame;
- Make sure that your added frame matches the ending frame of the Ken Burns Effect.
Step 6: Adjust the Duration of the Freeze Frame
The users can also adjust the speed of the animation and the duration of the freeze-frame by trimming your clip. For this purpose, trim the length as per your requirement and it will optimize the speed as shown in figure 6.
Step 7: Swap the Start and End Frame
Now, swap the start and ending frame as per your preference for the Ken Burns animation. Here’s how you can do this:
- Click on the Swap button;
- The start frame will match the still frame (previous one);
- Grab the end frame and move it to your desired position;
- Apply enough zoom in to make the black areas disappear;
- Preview to see how your animation looks.
Step 8: Play/Preview Looping
After you have optimized the speed of the Ken Burns Effect by trimming the clip’s length and have widened the shot to include everyone, it’s time to preview the changes you have made. Given below are simple steps:
- Press the Play Loop button;
- Tap on the Pause icon and return to editing;
- Click Done and enjoy your animation.
Seems a little complicated? Filmora allows users to do Ken Burns effect, or pan and zoom effect, in much easier steps, click to download and have a try!
Part 2: How to add the Ken Burns Effect to Multiple Camera Movements?
Although you can apply a single Ken Burns movement to your image, you can still give the impression of multiple movements being used. This means the Ken Burns Effect can be added to multiple camera movements by duplicating the photo and building numerous movements in sequence.
- Add the first camera movement to your image;
- Duplicate the clip by click and drag option or copy and paste option;
- Press the Swap button in the Ken Burns settings to reverse the start and end positions;
- Verify if multiple camera movements have been added.
Extensive Reading: Why Ken Burns Effect is Named after Ken Burns?
What is the Ken Burns Effect?
The Ken Burns Effect is a feature in Final Cut Pro to create a pan and zoom effect by using your predefined start and end positions. Basically, it is a crop effect with one crop at the start of the clip while the other at the end. Ken Burns Effect can be further customized by adjusting the smoothness of the animation. While creating a Ken Burns Effect, the motion applied to the video clips gets automatically smoothed to accelerate and decelerate the movement slowly at the start and the end of the animation.
Why the Effect is named after Ken Burns?
Now, as you have learned the purpose of the Ken Burns Effect, you must be curious about its name. It is named after American documentarian Ken Burns, who is known for his instantly recognizable and highly influential visual aesthetic. Surprisingly, Ken Burns did not invent this Ken Burns Effect; rather, it has existed for decades. You might be wondering why the technique was then named after Ken Burns. This was due to the persistent and adroit use of this technique that it is now known as the Ken Burns Effect.
What are the Applications of Ken Burns Effect?
Primarily, the Ken Burns Effect is used due to the unavailability of a film or video. The technique gives action to still photographs to glorify the subjects of interest like couples in wedding photography. It gets better and better as you apply simulated parallax with Ken Burns Effect to make your 2D images appear as 3D plus advanced zooming visuals. You can also use the Ken Burns effect to make a video of your graduation ceremony pictures or memorable moments of reunion. Ken Burns Effect is also used in documentaries by professional filmmakers and editors.
Conclusion
Adding animated effects to your pictures and videos makes them look gorgeous. This is crazy, isn’t it, when you impress your peers with your editing skills. So, what’s the bottom line of this whole discussion? Try adding the Ken Burns Effect with Final Cut Pro to create a pan and zoom effect on your pictures and clips get the output in your desired format.
Liza Brown
Liza Brown is a writer and a lover of all things video.
Follow @Liza Brown
Liza Brown
Mar 27, 2024• Proven solutions
Ken Burns Effect is an advanced feature of Final Cut Pro that allows users to add creative animations to their videos and images within minutes. You just need to select your picture, add movements to the clip, and choose the start and the end position to produce high-resolution stills. Besides, you can do a tilt, zoom in, a pan, or a combination of these three moves on a single image. This way, you can use the Ken Burns Effect to highlight the stimulating features in your photograph and save your memories in the form of innovative and high-definition animated clips.
This article introduces the readers to Final Cut Pro and explains how to add the Ken Burns Effect in 8 simple steps.
- Part 1: How to Make a Ken Burns Effect in Final Cut Pro?[detaied steps]
- Part 2: How to add the Ken Burns Effect to Multiple Camera Movements?
- Extensive Reading: Why Ken Burns Effect is Named after Ken Burns?
Part 1: How to Make a Ken Burns Effect in Final Cut Pro?
Final Cut Pro is user-friendly software and makes it easy for you to create a Ken Burns Effect without having advanced skills and expertise. So, are you interested in knowing the best part? Given below are a few simple steps to create Ken Burns Effect and make your pictures and videos look adorable.
Step 1: Add Images to the Timeline
First of all, you should specify a name for your project and add photos to the timeline in Final Cut Pro. For this purpose, select multiple photos and press E. A clip will be added to the timeline as shown in figure 1.
Step 2: Check Your Settings
As you can see, our timeline has no other video clip. Hence, Final Cut Pro will not recognize the clip until you adjust the video properties such as format, resolution, and rate, etc. For this purpose, click OK to use your preferred settings and press Shift + Z to fit the picture to your timeline window. Once you’re done it’s time to apply the Ken Burns Effect.
Step 3: Add the Ken Burns Effect
The Ken Burns Effect is used to focus on specific parts of an image and bring motionless content in to provoke emotional reactions. Follow these steps to add the Ken Burns Effect:
- Select the clip or picture;
- See the lower left of the viewer;
- Go to the Viewer window using the drop-down menu;
- Tap on the pop-up menu located in the bottom left-hand corner;
- Choose the Crop option from the menu or press Shift + C;
- Press the Ken Burns button in the Crop onscreen controls to add the effect; and
- Finally, notice the start frame and the end frame controls.
Step 4: Customize Your Effect
In the Ken Burns display, you can see the controls for adjusting the panning and zooms effects by changing the size and position of two-colored rectangles overlaying on the clip. To customize the Ken Burns effect:
- Adjust the green rectangle’s size and position to set the start position;
- Adjust the red rectangle’s size and position to set the end position;
- The arrow depicts the direction of camera position between start and end position;
- In the top left-hand corner, click on the Swap button to exchange the two positions as per your requirements;
- You can see the preview of the animation on the screen.
Step 5: Add a Freeze Frame
You’re not done yet because you need to hold your picture at the end of the animation. For this purpose, you should create a freezing frame at the end of the clip to make Ken Burns do this. Here’s the deal:
- Press the Down arrow followed by the Left arrow to go to the last frame;
- Press Option-F to add a freeze-frame;
- Make sure that your added frame matches the ending frame of the Ken Burns Effect.
Step 6: Adjust the Duration of the Freeze Frame
The users can also adjust the speed of the animation and the duration of the freeze-frame by trimming your clip. For this purpose, trim the length as per your requirement and it will optimize the speed as shown in figure 6.
Step 7: Swap the Start and End Frame
Now, swap the start and ending frame as per your preference for the Ken Burns animation. Here’s how you can do this:
- Click on the Swap button;
- The start frame will match the still frame (previous one);
- Grab the end frame and move it to your desired position;
- Apply enough zoom in to make the black areas disappear;
- Preview to see how your animation looks.
Step 8: Play/Preview Looping
After you have optimized the speed of the Ken Burns Effect by trimming the clip’s length and have widened the shot to include everyone, it’s time to preview the changes you have made. Given below are simple steps:
- Press the Play Loop button;
- Tap on the Pause icon and return to editing;
- Click Done and enjoy your animation.
Seems a little complicated? Filmora allows users to do Ken Burns effect, or pan and zoom effect, in much easier steps, click to download and have a try!
Part 2: How to add the Ken Burns Effect to Multiple Camera Movements?
Although you can apply a single Ken Burns movement to your image, you can still give the impression of multiple movements being used. This means the Ken Burns Effect can be added to multiple camera movements by duplicating the photo and building numerous movements in sequence.
- Add the first camera movement to your image;
- Duplicate the clip by click and drag option or copy and paste option;
- Press the Swap button in the Ken Burns settings to reverse the start and end positions;
- Verify if multiple camera movements have been added.
Extensive Reading: Why Ken Burns Effect is Named after Ken Burns?
What is the Ken Burns Effect?
The Ken Burns Effect is a feature in Final Cut Pro to create a pan and zoom effect by using your predefined start and end positions. Basically, it is a crop effect with one crop at the start of the clip while the other at the end. Ken Burns Effect can be further customized by adjusting the smoothness of the animation. While creating a Ken Burns Effect, the motion applied to the video clips gets automatically smoothed to accelerate and decelerate the movement slowly at the start and the end of the animation.
Why the Effect is named after Ken Burns?
Now, as you have learned the purpose of the Ken Burns Effect, you must be curious about its name. It is named after American documentarian Ken Burns, who is known for his instantly recognizable and highly influential visual aesthetic. Surprisingly, Ken Burns did not invent this Ken Burns Effect; rather, it has existed for decades. You might be wondering why the technique was then named after Ken Burns. This was due to the persistent and adroit use of this technique that it is now known as the Ken Burns Effect.
What are the Applications of Ken Burns Effect?
Primarily, the Ken Burns Effect is used due to the unavailability of a film or video. The technique gives action to still photographs to glorify the subjects of interest like couples in wedding photography. It gets better and better as you apply simulated parallax with Ken Burns Effect to make your 2D images appear as 3D plus advanced zooming visuals. You can also use the Ken Burns effect to make a video of your graduation ceremony pictures or memorable moments of reunion. Ken Burns Effect is also used in documentaries by professional filmmakers and editors.
Conclusion
Adding animated effects to your pictures and videos makes them look gorgeous. This is crazy, isn’t it, when you impress your peers with your editing skills. So, what’s the bottom line of this whole discussion? Try adding the Ken Burns Effect with Final Cut Pro to create a pan and zoom effect on your pictures and clips get the output in your desired format.
Liza Brown
Liza Brown is a writer and a lover of all things video.
Follow @Liza Brown
Liza Brown
Mar 27, 2024• Proven solutions
Ken Burns Effect is an advanced feature of Final Cut Pro that allows users to add creative animations to their videos and images within minutes. You just need to select your picture, add movements to the clip, and choose the start and the end position to produce high-resolution stills. Besides, you can do a tilt, zoom in, a pan, or a combination of these three moves on a single image. This way, you can use the Ken Burns Effect to highlight the stimulating features in your photograph and save your memories in the form of innovative and high-definition animated clips.
This article introduces the readers to Final Cut Pro and explains how to add the Ken Burns Effect in 8 simple steps.
- Part 1: How to Make a Ken Burns Effect in Final Cut Pro?[detaied steps]
- Part 2: How to add the Ken Burns Effect to Multiple Camera Movements?
- Extensive Reading: Why Ken Burns Effect is Named after Ken Burns?
Part 1: How to Make a Ken Burns Effect in Final Cut Pro?
Final Cut Pro is user-friendly software and makes it easy for you to create a Ken Burns Effect without having advanced skills and expertise. So, are you interested in knowing the best part? Given below are a few simple steps to create Ken Burns Effect and make your pictures and videos look adorable.
Step 1: Add Images to the Timeline
First of all, you should specify a name for your project and add photos to the timeline in Final Cut Pro. For this purpose, select multiple photos and press E. A clip will be added to the timeline as shown in figure 1.
Step 2: Check Your Settings
As you can see, our timeline has no other video clip. Hence, Final Cut Pro will not recognize the clip until you adjust the video properties such as format, resolution, and rate, etc. For this purpose, click OK to use your preferred settings and press Shift + Z to fit the picture to your timeline window. Once you’re done it’s time to apply the Ken Burns Effect.
Step 3: Add the Ken Burns Effect
The Ken Burns Effect is used to focus on specific parts of an image and bring motionless content in to provoke emotional reactions. Follow these steps to add the Ken Burns Effect:
- Select the clip or picture;
- See the lower left of the viewer;
- Go to the Viewer window using the drop-down menu;
- Tap on the pop-up menu located in the bottom left-hand corner;
- Choose the Crop option from the menu or press Shift + C;
- Press the Ken Burns button in the Crop onscreen controls to add the effect; and
- Finally, notice the start frame and the end frame controls.
Step 4: Customize Your Effect
In the Ken Burns display, you can see the controls for adjusting the panning and zooms effects by changing the size and position of two-colored rectangles overlaying on the clip. To customize the Ken Burns effect:
- Adjust the green rectangle’s size and position to set the start position;
- Adjust the red rectangle’s size and position to set the end position;
- The arrow depicts the direction of camera position between start and end position;
- In the top left-hand corner, click on the Swap button to exchange the two positions as per your requirements;
- You can see the preview of the animation on the screen.
Step 5: Add a Freeze Frame
You’re not done yet because you need to hold your picture at the end of the animation. For this purpose, you should create a freezing frame at the end of the clip to make Ken Burns do this. Here’s the deal:
- Press the Down arrow followed by the Left arrow to go to the last frame;
- Press Option-F to add a freeze-frame;
- Make sure that your added frame matches the ending frame of the Ken Burns Effect.
Step 6: Adjust the Duration of the Freeze Frame
The users can also adjust the speed of the animation and the duration of the freeze-frame by trimming your clip. For this purpose, trim the length as per your requirement and it will optimize the speed as shown in figure 6.
Step 7: Swap the Start and End Frame
Now, swap the start and ending frame as per your preference for the Ken Burns animation. Here’s how you can do this:
- Click on the Swap button;
- The start frame will match the still frame (previous one);
- Grab the end frame and move it to your desired position;
- Apply enough zoom in to make the black areas disappear;
- Preview to see how your animation looks.
Step 8: Play/Preview Looping
After you have optimized the speed of the Ken Burns Effect by trimming the clip’s length and have widened the shot to include everyone, it’s time to preview the changes you have made. Given below are simple steps:
- Press the Play Loop button;
- Tap on the Pause icon and return to editing;
- Click Done and enjoy your animation.
Seems a little complicated? Filmora allows users to do Ken Burns effect, or pan and zoom effect, in much easier steps, click to download and have a try!
Part 2: How to add the Ken Burns Effect to Multiple Camera Movements?
Although you can apply a single Ken Burns movement to your image, you can still give the impression of multiple movements being used. This means the Ken Burns Effect can be added to multiple camera movements by duplicating the photo and building numerous movements in sequence.
- Add the first camera movement to your image;
- Duplicate the clip by click and drag option or copy and paste option;
- Press the Swap button in the Ken Burns settings to reverse the start and end positions;
- Verify if multiple camera movements have been added.
Extensive Reading: Why Ken Burns Effect is Named after Ken Burns?
What is the Ken Burns Effect?
The Ken Burns Effect is a feature in Final Cut Pro to create a pan and zoom effect by using your predefined start and end positions. Basically, it is a crop effect with one crop at the start of the clip while the other at the end. Ken Burns Effect can be further customized by adjusting the smoothness of the animation. While creating a Ken Burns Effect, the motion applied to the video clips gets automatically smoothed to accelerate and decelerate the movement slowly at the start and the end of the animation.
Why the Effect is named after Ken Burns?
Now, as you have learned the purpose of the Ken Burns Effect, you must be curious about its name. It is named after American documentarian Ken Burns, who is known for his instantly recognizable and highly influential visual aesthetic. Surprisingly, Ken Burns did not invent this Ken Burns Effect; rather, it has existed for decades. You might be wondering why the technique was then named after Ken Burns. This was due to the persistent and adroit use of this technique that it is now known as the Ken Burns Effect.
What are the Applications of Ken Burns Effect?
Primarily, the Ken Burns Effect is used due to the unavailability of a film or video. The technique gives action to still photographs to glorify the subjects of interest like couples in wedding photography. It gets better and better as you apply simulated parallax with Ken Burns Effect to make your 2D images appear as 3D plus advanced zooming visuals. You can also use the Ken Burns effect to make a video of your graduation ceremony pictures or memorable moments of reunion. Ken Burns Effect is also used in documentaries by professional filmmakers and editors.
Conclusion
Adding animated effects to your pictures and videos makes them look gorgeous. This is crazy, isn’t it, when you impress your peers with your editing skills. So, what’s the bottom line of this whole discussion? Try adding the Ken Burns Effect with Final Cut Pro to create a pan and zoom effect on your pictures and clips get the output in your desired format.
Liza Brown
Liza Brown is a writer and a lover of all things video.
Follow @Liza Brown
Liza Brown
Mar 27, 2024• Proven solutions
Ken Burns Effect is an advanced feature of Final Cut Pro that allows users to add creative animations to their videos and images within minutes. You just need to select your picture, add movements to the clip, and choose the start and the end position to produce high-resolution stills. Besides, you can do a tilt, zoom in, a pan, or a combination of these three moves on a single image. This way, you can use the Ken Burns Effect to highlight the stimulating features in your photograph and save your memories in the form of innovative and high-definition animated clips.
This article introduces the readers to Final Cut Pro and explains how to add the Ken Burns Effect in 8 simple steps.
- Part 1: How to Make a Ken Burns Effect in Final Cut Pro?[detaied steps]
- Part 2: How to add the Ken Burns Effect to Multiple Camera Movements?
- Extensive Reading: Why Ken Burns Effect is Named after Ken Burns?
Part 1: How to Make a Ken Burns Effect in Final Cut Pro?
Final Cut Pro is user-friendly software and makes it easy for you to create a Ken Burns Effect without having advanced skills and expertise. So, are you interested in knowing the best part? Given below are a few simple steps to create Ken Burns Effect and make your pictures and videos look adorable.
Step 1: Add Images to the Timeline
First of all, you should specify a name for your project and add photos to the timeline in Final Cut Pro. For this purpose, select multiple photos and press E. A clip will be added to the timeline as shown in figure 1.
Step 2: Check Your Settings
As you can see, our timeline has no other video clip. Hence, Final Cut Pro will not recognize the clip until you adjust the video properties such as format, resolution, and rate, etc. For this purpose, click OK to use your preferred settings and press Shift + Z to fit the picture to your timeline window. Once you’re done it’s time to apply the Ken Burns Effect.
Step 3: Add the Ken Burns Effect
The Ken Burns Effect is used to focus on specific parts of an image and bring motionless content in to provoke emotional reactions. Follow these steps to add the Ken Burns Effect:
- Select the clip or picture;
- See the lower left of the viewer;
- Go to the Viewer window using the drop-down menu;
- Tap on the pop-up menu located in the bottom left-hand corner;
- Choose the Crop option from the menu or press Shift + C;
- Press the Ken Burns button in the Crop onscreen controls to add the effect; and
- Finally, notice the start frame and the end frame controls.
Step 4: Customize Your Effect
In the Ken Burns display, you can see the controls for adjusting the panning and zooms effects by changing the size and position of two-colored rectangles overlaying on the clip. To customize the Ken Burns effect:
- Adjust the green rectangle’s size and position to set the start position;
- Adjust the red rectangle’s size and position to set the end position;
- The arrow depicts the direction of camera position between start and end position;
- In the top left-hand corner, click on the Swap button to exchange the two positions as per your requirements;
- You can see the preview of the animation on the screen.
Step 5: Add a Freeze Frame
You’re not done yet because you need to hold your picture at the end of the animation. For this purpose, you should create a freezing frame at the end of the clip to make Ken Burns do this. Here’s the deal:
- Press the Down arrow followed by the Left arrow to go to the last frame;
- Press Option-F to add a freeze-frame;
- Make sure that your added frame matches the ending frame of the Ken Burns Effect.
Step 6: Adjust the Duration of the Freeze Frame
The users can also adjust the speed of the animation and the duration of the freeze-frame by trimming your clip. For this purpose, trim the length as per your requirement and it will optimize the speed as shown in figure 6.
Step 7: Swap the Start and End Frame
Now, swap the start and ending frame as per your preference for the Ken Burns animation. Here’s how you can do this:
- Click on the Swap button;
- The start frame will match the still frame (previous one);
- Grab the end frame and move it to your desired position;
- Apply enough zoom in to make the black areas disappear;
- Preview to see how your animation looks.
Step 8: Play/Preview Looping
After you have optimized the speed of the Ken Burns Effect by trimming the clip’s length and have widened the shot to include everyone, it’s time to preview the changes you have made. Given below are simple steps:
- Press the Play Loop button;
- Tap on the Pause icon and return to editing;
- Click Done and enjoy your animation.
Seems a little complicated? Filmora allows users to do Ken Burns effect, or pan and zoom effect, in much easier steps, click to download and have a try!
Part 2: How to add the Ken Burns Effect to Multiple Camera Movements?
Although you can apply a single Ken Burns movement to your image, you can still give the impression of multiple movements being used. This means the Ken Burns Effect can be added to multiple camera movements by duplicating the photo and building numerous movements in sequence.
- Add the first camera movement to your image;
- Duplicate the clip by click and drag option or copy and paste option;
- Press the Swap button in the Ken Burns settings to reverse the start and end positions;
- Verify if multiple camera movements have been added.
Extensive Reading: Why Ken Burns Effect is Named after Ken Burns?
What is the Ken Burns Effect?
The Ken Burns Effect is a feature in Final Cut Pro to create a pan and zoom effect by using your predefined start and end positions. Basically, it is a crop effect with one crop at the start of the clip while the other at the end. Ken Burns Effect can be further customized by adjusting the smoothness of the animation. While creating a Ken Burns Effect, the motion applied to the video clips gets automatically smoothed to accelerate and decelerate the movement slowly at the start and the end of the animation.
Why the Effect is named after Ken Burns?
Now, as you have learned the purpose of the Ken Burns Effect, you must be curious about its name. It is named after American documentarian Ken Burns, who is known for his instantly recognizable and highly influential visual aesthetic. Surprisingly, Ken Burns did not invent this Ken Burns Effect; rather, it has existed for decades. You might be wondering why the technique was then named after Ken Burns. This was due to the persistent and adroit use of this technique that it is now known as the Ken Burns Effect.
What are the Applications of Ken Burns Effect?
Primarily, the Ken Burns Effect is used due to the unavailability of a film or video. The technique gives action to still photographs to glorify the subjects of interest like couples in wedding photography. It gets better and better as you apply simulated parallax with Ken Burns Effect to make your 2D images appear as 3D plus advanced zooming visuals. You can also use the Ken Burns effect to make a video of your graduation ceremony pictures or memorable moments of reunion. Ken Burns Effect is also used in documentaries by professional filmmakers and editors.
Conclusion
Adding animated effects to your pictures and videos makes them look gorgeous. This is crazy, isn’t it, when you impress your peers with your editing skills. So, what’s the bottom line of this whole discussion? Try adding the Ken Burns Effect with Final Cut Pro to create a pan and zoom effect on your pictures and clips get the output in your desired format.
Liza Brown
Liza Brown is a writer and a lover of all things video.
Follow @Liza Brown
The Best of the Best: Top 10 2D Animation Software (Free & Paid)
10 Best 2D Animation Software in 2024 [Free/Paid]
Shanoon Cox
Mar 27, 2024• Proven solutions
When you are trying to make funny cartoons within seven steps , explainer videos, or informative shorts to post online, 2D animation software can come in handy. With access to a 2D animation maker, you can create intricate and interesting stories that will help you connect with your audience.
Whether you are turning photos into cartoons , teaching a group of kids , showing employees how to do their job, introducing a new product, or trying to elicit an emotional reaction from your audience, 2D cartoon animation can be very useful.
If you are new to the world of 2D animation as a beginner and want to be a professional animation maker, you will be interested in our review of the top 10 free download 2D animation software options that may prove useful to you.
- Part 1: Best Free 2D Animation Software for Beginners
- Part 2: Best Professional 2D Animation Software
- Part 3: How to Make 2D Animation
- Part 4: FAQ about Professional 2D Animation Software
Recommend free download animation maker Filmora
If you want to create a 2D animation video, we recommend using 2D animation software-Filmora.
It is a powerful and straightforward video maker for all levels from middle to advanced. With keyframing, you can make smooth 2D animation quickly. Auto color correction can save you a lot of time to make high-quality animation.
Now free download it on Windows and Mac to make 2D animated videos, and connect with other video creators in the Wondershare Video Community to get more creative ideas.
A cross-platform for making videos anywhere for all creators
Why your video editing isn’t good enough? How about some creative inspo?
- 100 Million+ Users
- 150+ Countries and Regions
- 4 Million+ Social Media Followers
- 5 Million+ Stock Media for Use
* Secure Download
Have a Quick Look at The Best 10 Free/Paid 2D Animation Software to Download
No. | Product Name | Supported OS | Price | Best for |
---|---|---|---|---|
1 | Synfig | Windows, Linux, and OSX | Free | Beginners |
2 | Opentoonz | Windows and OSX | Free | Beginners |
3 | Maefloresta | iPhone and Android | Free | Beginners |
4 | Pencil 2D | Windows, Linux, and OSX | Free | Beginners |
5 | Toon Boom Harmony | Windows, Linux, and OSX | $109 per month | Professionals |
6 | CelAction2D | Windows, Linux, and OSX | $1300 for one single license | Professionals |
7 | Moho (Anime Studio) Pro | Windows and OSX | $399.99 for the full package | Professionals |
8 | Stop Motion Studio | Windows, OSX, Android, and iOS | $59.99 for the full package | Professionals |
9 | FlipBook | Windows and OSX | $19.99/$49.99/$149.99/$199.99 | Professionals |
10 | Reallusion CrazyTalk Animator | Windows and OSX | $199 for the pipeline, $99 for pro | Professionals |
Part 1 Best Free 2D Animation Software for Beginners
01 Synfig - Open Source 2D Animation Software for Beginners
Price: Free
Compatibility: Windows, Linux, and OSX
Pro: It offers more than 50 layers to make simple or advanced animation, so you don’t need to worry about its limitation though it is free to use.
Con: Few tutorials are available in the market to start making an animation for beginners.
Synfig Studio is an open-source, free 2D animation software that is the perfect place for beginners to learn about 2D animation. There are two versions available for free download - stable and testing.
The testing version has some experimental features if users want to try those ahead of their introduction into the stable release.
Features:
- Supports multiple layers of content
- The bone system allows for the creation of cutout animations from bitmap images
- Has sound support to allow for the addition and syncing of narration and/or music to the video
02 Opentoonz - Free-to-Use Effects for 2D Animation
Price: Free
Compatibility: Windows and OSX
Pro: You can use a plug-in to make beautiful animation effects automatically without further editing.
Con: The UI design is outdated compared with other animation software, but it won’t affect user experience.
Based on the Toonz software, Opentoonz is the best free alternative that will help you create 2D animated content. Anyone can use the software, free of charge, and download it.
And users can modify the source code to add specific features to this simple animation software.
Features:
- GTS scanning tool
- Ability to change picture styles
- Add distortion and light effects
- Compatible with black and white and colored scans
03 Maefloresta - Easy-to-Use 2D Animation Software on Phone
Price: Free
Compatibility: iPhone and Android
Pro: It is free to use with easy to start introduction, even for kids.
Con: You need to email its staff to get the installer online, which is inconvenient sometimes.
The beauty of the Maefloresta app is that you can use your Android or iOS tablet and smartphone to create free 2D animated videos.
There is no need to pay for expensive software if you just want to create some fun videos to show your friends. It also offers school solutions for teachers and students.
Features:
- The free downloadable app that works on smartphones and tablets
- Easy animation software with tutorials
- Intuitive interface that beginners can use with ease
04 Pencil 2D - Cross-Platform Software with Intuitive Interface
Price: Free
Compatibility: Windows, Linux, and OSX
Pro: It offers English, Spanish, and Portuguese language tutorials to use.
Con: It doesn’t support the shapes tool. If you like to make shapes and draw something, you’d be disappointed.
Want an open-source and free 2D animation design software to help you create videos? Pencil2D animation is the type of program that can help beginners.
You can get to grips with how 2D animation works, and you can create some very fun and interesting videos along the way.
Features:
- Minimalist design to let you make animation easily
- Raster and vector workflow switching
- Cross-platform compatibility to free download
Part 2: Best Professional 2D Animation Software
05 Toon Boom Harmony - Leading Animation Software for Professional
Price: The first 21 days of using the product are free. After the 21 days are up, you will need to pay $109 per month.
Compatibility: Windows, Linux, and OSX
Pro: You can make 2D and 3D animation, both with models.
Con: It may take some time to learn how to make 2D animation for beginners.
Whether you are trying to create an art piece, showcase a story through 2D images, or craft a unique message for your audience, Toon Boom Harmony will help you immensely.
This professional 2D animation software may take time to learn, but it is worth using. It has bitmap and vector tools for creating art, 3D imported models for hybrid productions, and the option to create multiplane scenes with Z-depth.
You can also check the Toon Boom Harmony Advanced Review from the TopTenReview website for more information.
Features:
- Revolutionary vector and bitmap drawing technology - Brush Engine
- Advanced color palettes and paint options
- 2D and 3D integration to make professional animation
- Cut-out animation tools
- Traditional paperless animation.
06 CelAction2D - Low System Requirement for Professional 2D Animation
Price: If you go with the Studio Edition, it costs $1,300 to obtain a single license to use the product for a lifetime. Studio Edition is $1300 for one single license
Compatibility: Windows, Linux, and OSX
Pro: It is fast to use with low system requirements.
Con: You can draw animation in itself, so you need to import all words from third-party software.
Want to create unique and complex 2D animations for your upcoming projects? CelAction2D is the type of product that is going to help you create wonderful and professional animations.
While getting a full license is a financial commitment, you are getting a product that has all the features that you could need.
You can create a palette using up to 16 million colors, and you will have a very easy time getting to grips with the way the software works.
It is designed for beginners and intermediate users, but still has all the advanced features that a pro would want.
Features:
- Easy and fast to use for professional users
- Features ergonomic controls
- Easily handles complex projects with thousands of layers
- Works with all modern Windows machines - 32 and 64-bit Also work with Macs through Boot Camp
- The multiplane camera features let you have more controls
07 Moho (Anime Studio) Pro - All-In-One Professional 2D Animation Software
Price: $399.99 for the full package.
Compatibility: Windows and OSX
Pro: Its update is regular with advanced and newest features to use.
Con: It is not user-friendly for beginners as the functions are too advanced a little bit.
Anime Studio Pro is a fantastic option for anyone who is looking to get into professional 2D animation creation. It is affordable and designed for Flash-style animations.
While you cannot create frame-by-frame animations using this program, you will be able to create some fantastic videos nonetheless.
There is an Anime Studio Debut - simple animation software, which is targeted towards the beginner user and free download. But if you want all the features of a high-end 2D animation software, you will want to go with the Pro version.
Features:
- Enhanced freehand drawing tools
- Beizer handles to make it easier for you to design your videos the way that you want
- Smart warp feature helps create custom meshes to bend and twist your animations
- Realistic motion blur
- Animation for multiple layers at the same time
08 Stop Motion Studio - Fun and Well Designed 2D Animation Software
Price: $59.99 to download the software onto your PC.
Compatibility: Windows, OSX, Android, and iOS
Pro: You can use a built-in sound to make your animation unique. You can also record voice and use it in the video.
Con: You can only use it to make 2D stop motion animation.
Want to create fun, 2D animated videos? Hoping to impress your bosses with a 2D animated presentation to highlight a product’s features?
Using Stop Motion Studio will help you achieve all that you want in the world of 2D animation.
You can capture content with ease, whether you change up the focus, exposure, or white balance. There is DSLR support, so you can use your high-end camera in conjunction with this professional software.
And with a unique, frame-by-frame editor, you will be able to get the result that you want for your 2D stop animation movie.
Features:
- Onionskin allows you to view previous frames through a transparent overlay, which helps you create your next frame
- Comes with Chroma key and audio recording to better narrate and add voice effects to your videos
- Easy one-click uploading to YouTube and Facebook
- DSLR camera support for creating perfect 1080p recordings
09 FlipBook - Fun and Well Designed 2D Animation Software
Price: $19.99 for FlipBook Lite, $49.99 for FlipBook Studio, $149.99 for FlipBook Pro, $199.99 for FlipBook ProHD
Compatibility: Windows and OSX
Pro: From drawing, scanning to sound, this 2D animation software can make you powerful video.
Con: You can’t use it to make subtle changes as bone rigging is not available.
FlipBook is easy to use for beginners and pros who want to improve the editing experience. It is a powerful video editor that you can make 2D animation with various functions like syncing sound with animation, scanning cells, and more.
If you like to make a cartoon video like a pro, this 2D animation maker is best for you. It is free to download.
Features:
- Changes will be made while you change the animation, so FlipBook is fast to use
- You can use the shift key to make speed painting once you select one color
- Ten layers in animation for adding extra touches
- You can use a scanner to import images
10 Reallusion CrazyTalk Animator - Professional 2D Animation/Cartoon Software for Designers
Price: USD199 for the pipeline, USD99 for pro.
Compatibility: Windows and OSX
Pro: You can always find the feature you like for beginners and professionals. You can control characters even in expression levels.
Con: It integrates with PhotoShop to import and export video.
CrazyTalk is a 2D animation maker for professional users, so you can use this one if you don’t know which one to use. It supports controlling characters with your expression and lip-syncing. It is popular among YouTubers, educators and marketers.
Features:
- Capture real-time facial expression with precise changing
- Black magic to turn the image into a moving cartoon
- For advanced users, you can make 2D visual effects
Price: USD199 for the pipeline, USD99 for pro.
You may also like: Best Free Animated Logo Makers >>
Part 3: How to Make 2D Animation
Step 1 Put forward an idea
A story ides is priceless. It is always important to build an essential story frame. Sometimes it is in a blink to have come up with an idea.
It will help if you decide the gist of your 2D animation because the whole process of making animation is evolving. You may need to add or cut some scenes, but the overall concept and story ideas are always the same.
Step 2 Make a storyboard
After all the ideas are fixed, you need to make a storyboard for animation . You don’t need to produce every scene, but it is suggested to make a storyboard in some crucial scenes. Storyboarding is probably the best way to show 2D animation to other people and get feedback.
Thus, it is a step that you should not neglect during the preliminary.
Step 3 Produce materials
At this stage, you need to prepare all the 2D animation materials, including characters, background, and props. One thing you need to know is all the preparations in steps 2 and 3 should be ready before proceeding to step 3.
Step 4 Animation
After all, materials are ready, and you need to make animation alive. In this step, you need to make sure all the movements are natural. Stiff moves are not liked by the audience, so you need to think about how to design gestures, movements, and facial expressions.
Step 5 Animation editing
In this step, the software is the key to relive the 2D animation. Background audio is essential and needs to be added to the video. Color correction and grading are also necessary. Besides, scene transition, voiceover, and even text credit need to be added.
Above are the five 2D animation steps. If you think there are extra steps, you are free to add them according to your needs.
Bonus tip: Create an Animation Video with Anireel
Anireel provides a faster and smoother animated video creation experience with customizable elements to bring anyone’s imagination to life. All you have to do is choose your script, input the content, and Anireel will instantly match your script to rich animation explainer scenes, convert the text into voice-over, and generate a vivid, complete animation video.
Part 3 FAQ about Professional 2D Animation Software
01 What is the best 2D animation software?
It is hard to directly give you an answer and tell you which is the best 2D animation software. However, we can give you some recommendations based on your needs. If you are a beginner, Pencil 2D is a great start. You can use it to make minimalist animation to give you a quick-to-start 2D animation experience. If you are in the middle level, Stop Motion Studio is what we recommend. The interface is intuitive with powerful features like voiceover and Chroma key.
02 What is the best 2D animation software for beginners?
For 2D animation software for beginners, Pencil 2D would come to mind for many people. It is an excellent animation software for beginners. If you also want to try other tools, Synfig and FlipBook are also great choices. It is your call for the final decision.
03 Is there any free animation software?
For beginners, free animation software includes Synfig, Opentoonz, Maefloresta, and Pencil 2D. For advanced users, you can use Blender and Maya.
Conclusion
Creating a 2D animation video is a lot easier when you have the right software available to you. You already have a script and storyboard in mind, but now you can realize your vision in intricate and unique ways.
If you want to make 3D animation, there are also various 3D animation software options for you. If anyone of the products above will serve you well, you could use Filmora.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Mar 27, 2024• Proven solutions
When you are trying to make funny cartoons within seven steps , explainer videos, or informative shorts to post online, 2D animation software can come in handy. With access to a 2D animation maker, you can create intricate and interesting stories that will help you connect with your audience.
Whether you are turning photos into cartoons , teaching a group of kids , showing employees how to do their job, introducing a new product, or trying to elicit an emotional reaction from your audience, 2D cartoon animation can be very useful.
If you are new to the world of 2D animation as a beginner and want to be a professional animation maker, you will be interested in our review of the top 10 free download 2D animation software options that may prove useful to you.
- Part 1: Best Free 2D Animation Software for Beginners
- Part 2: Best Professional 2D Animation Software
- Part 3: How to Make 2D Animation
- Part 4: FAQ about Professional 2D Animation Software
Recommend free download animation maker Filmora
If you want to create a 2D animation video, we recommend using 2D animation software-Filmora.
It is a powerful and straightforward video maker for all levels from middle to advanced. With keyframing, you can make smooth 2D animation quickly. Auto color correction can save you a lot of time to make high-quality animation.
Now free download it on Windows and Mac to make 2D animated videos, and connect with other video creators in the Wondershare Video Community to get more creative ideas.
A cross-platform for making videos anywhere for all creators
Why your video editing isn’t good enough? How about some creative inspo?
- 100 Million+ Users
- 150+ Countries and Regions
- 4 Million+ Social Media Followers
- 5 Million+ Stock Media for Use
* Secure Download
Have a Quick Look at The Best 10 Free/Paid 2D Animation Software to Download
No. | Product Name | Supported OS | Price | Best for |
---|---|---|---|---|
1 | Synfig | Windows, Linux, and OSX | Free | Beginners |
2 | Opentoonz | Windows and OSX | Free | Beginners |
3 | Maefloresta | iPhone and Android | Free | Beginners |
4 | Pencil 2D | Windows, Linux, and OSX | Free | Beginners |
5 | Toon Boom Harmony | Windows, Linux, and OSX | $109 per month | Professionals |
6 | CelAction2D | Windows, Linux, and OSX | $1300 for one single license | Professionals |
7 | Moho (Anime Studio) Pro | Windows and OSX | $399.99 for the full package | Professionals |
8 | Stop Motion Studio | Windows, OSX, Android, and iOS | $59.99 for the full package | Professionals |
9 | FlipBook | Windows and OSX | $19.99/$49.99/$149.99/$199.99 | Professionals |
10 | Reallusion CrazyTalk Animator | Windows and OSX | $199 for the pipeline, $99 for pro | Professionals |
Part 1 Best Free 2D Animation Software for Beginners
01 Synfig - Open Source 2D Animation Software for Beginners
Price: Free
Compatibility: Windows, Linux, and OSX
Pro: It offers more than 50 layers to make simple or advanced animation, so you don’t need to worry about its limitation though it is free to use.
Con: Few tutorials are available in the market to start making an animation for beginners.
Synfig Studio is an open-source, free 2D animation software that is the perfect place for beginners to learn about 2D animation. There are two versions available for free download - stable and testing.
The testing version has some experimental features if users want to try those ahead of their introduction into the stable release.
Features:
- Supports multiple layers of content
- The bone system allows for the creation of cutout animations from bitmap images
- Has sound support to allow for the addition and syncing of narration and/or music to the video
02 Opentoonz - Free-to-Use Effects for 2D Animation
Price: Free
Compatibility: Windows and OSX
Pro: You can use a plug-in to make beautiful animation effects automatically without further editing.
Con: The UI design is outdated compared with other animation software, but it won’t affect user experience.
Based on the Toonz software, Opentoonz is the best free alternative that will help you create 2D animated content. Anyone can use the software, free of charge, and download it.
And users can modify the source code to add specific features to this simple animation software.
Features:
- GTS scanning tool
- Ability to change picture styles
- Add distortion and light effects
- Compatible with black and white and colored scans
03 Maefloresta - Easy-to-Use 2D Animation Software on Phone
Price: Free
Compatibility: iPhone and Android
Pro: It is free to use with easy to start introduction, even for kids.
Con: You need to email its staff to get the installer online, which is inconvenient sometimes.
The beauty of the Maefloresta app is that you can use your Android or iOS tablet and smartphone to create free 2D animated videos.
There is no need to pay for expensive software if you just want to create some fun videos to show your friends. It also offers school solutions for teachers and students.
Features:
- The free downloadable app that works on smartphones and tablets
- Easy animation software with tutorials
- Intuitive interface that beginners can use with ease
04 Pencil 2D - Cross-Platform Software with Intuitive Interface
Price: Free
Compatibility: Windows, Linux, and OSX
Pro: It offers English, Spanish, and Portuguese language tutorials to use.
Con: It doesn’t support the shapes tool. If you like to make shapes and draw something, you’d be disappointed.
Want an open-source and free 2D animation design software to help you create videos? Pencil2D animation is the type of program that can help beginners.
You can get to grips with how 2D animation works, and you can create some very fun and interesting videos along the way.
Features:
- Minimalist design to let you make animation easily
- Raster and vector workflow switching
- Cross-platform compatibility to free download
Part 2: Best Professional 2D Animation Software
05 Toon Boom Harmony - Leading Animation Software for Professional
Price: The first 21 days of using the product are free. After the 21 days are up, you will need to pay $109 per month.
Compatibility: Windows, Linux, and OSX
Pro: You can make 2D and 3D animation, both with models.
Con: It may take some time to learn how to make 2D animation for beginners.
Whether you are trying to create an art piece, showcase a story through 2D images, or craft a unique message for your audience, Toon Boom Harmony will help you immensely.
This professional 2D animation software may take time to learn, but it is worth using. It has bitmap and vector tools for creating art, 3D imported models for hybrid productions, and the option to create multiplane scenes with Z-depth.
You can also check the Toon Boom Harmony Advanced Review from the TopTenReview website for more information.
Features:
- Revolutionary vector and bitmap drawing technology - Brush Engine
- Advanced color palettes and paint options
- 2D and 3D integration to make professional animation
- Cut-out animation tools
- Traditional paperless animation.
06 CelAction2D - Low System Requirement for Professional 2D Animation
Price: If you go with the Studio Edition, it costs $1,300 to obtain a single license to use the product for a lifetime. Studio Edition is $1300 for one single license
Compatibility: Windows, Linux, and OSX
Pro: It is fast to use with low system requirements.
Con: You can draw animation in itself, so you need to import all words from third-party software.
Want to create unique and complex 2D animations for your upcoming projects? CelAction2D is the type of product that is going to help you create wonderful and professional animations.
While getting a full license is a financial commitment, you are getting a product that has all the features that you could need.
You can create a palette using up to 16 million colors, and you will have a very easy time getting to grips with the way the software works.
It is designed for beginners and intermediate users, but still has all the advanced features that a pro would want.
Features:
- Easy and fast to use for professional users
- Features ergonomic controls
- Easily handles complex projects with thousands of layers
- Works with all modern Windows machines - 32 and 64-bit Also work with Macs through Boot Camp
- The multiplane camera features let you have more controls
07 Moho (Anime Studio) Pro - All-In-One Professional 2D Animation Software
Price: $399.99 for the full package.
Compatibility: Windows and OSX
Pro: Its update is regular with advanced and newest features to use.
Con: It is not user-friendly for beginners as the functions are too advanced a little bit.
Anime Studio Pro is a fantastic option for anyone who is looking to get into professional 2D animation creation. It is affordable and designed for Flash-style animations.
While you cannot create frame-by-frame animations using this program, you will be able to create some fantastic videos nonetheless.
There is an Anime Studio Debut - simple animation software, which is targeted towards the beginner user and free download. But if you want all the features of a high-end 2D animation software, you will want to go with the Pro version.
Features:
- Enhanced freehand drawing tools
- Beizer handles to make it easier for you to design your videos the way that you want
- Smart warp feature helps create custom meshes to bend and twist your animations
- Realistic motion blur
- Animation for multiple layers at the same time
08 Stop Motion Studio - Fun and Well Designed 2D Animation Software
Price: $59.99 to download the software onto your PC.
Compatibility: Windows, OSX, Android, and iOS
Pro: You can use a built-in sound to make your animation unique. You can also record voice and use it in the video.
Con: You can only use it to make 2D stop motion animation.
Want to create fun, 2D animated videos? Hoping to impress your bosses with a 2D animated presentation to highlight a product’s features?
Using Stop Motion Studio will help you achieve all that you want in the world of 2D animation.
You can capture content with ease, whether you change up the focus, exposure, or white balance. There is DSLR support, so you can use your high-end camera in conjunction with this professional software.
And with a unique, frame-by-frame editor, you will be able to get the result that you want for your 2D stop animation movie.
Features:
- Onionskin allows you to view previous frames through a transparent overlay, which helps you create your next frame
- Comes with Chroma key and audio recording to better narrate and add voice effects to your videos
- Easy one-click uploading to YouTube and Facebook
- DSLR camera support for creating perfect 1080p recordings
09 FlipBook - Fun and Well Designed 2D Animation Software
Price: $19.99 for FlipBook Lite, $49.99 for FlipBook Studio, $149.99 for FlipBook Pro, $199.99 for FlipBook ProHD
Compatibility: Windows and OSX
Pro: From drawing, scanning to sound, this 2D animation software can make you powerful video.
Con: You can’t use it to make subtle changes as bone rigging is not available.
FlipBook is easy to use for beginners and pros who want to improve the editing experience. It is a powerful video editor that you can make 2D animation with various functions like syncing sound with animation, scanning cells, and more.
If you like to make a cartoon video like a pro, this 2D animation maker is best for you. It is free to download.
Features:
- Changes will be made while you change the animation, so FlipBook is fast to use
- You can use the shift key to make speed painting once you select one color
- Ten layers in animation for adding extra touches
- You can use a scanner to import images
10 Reallusion CrazyTalk Animator - Professional 2D Animation/Cartoon Software for Designers
Price: USD199 for the pipeline, USD99 for pro.
Compatibility: Windows and OSX
Pro: You can always find the feature you like for beginners and professionals. You can control characters even in expression levels.
Con: It integrates with PhotoShop to import and export video.
CrazyTalk is a 2D animation maker for professional users, so you can use this one if you don’t know which one to use. It supports controlling characters with your expression and lip-syncing. It is popular among YouTubers, educators and marketers.
Features:
- Capture real-time facial expression with precise changing
- Black magic to turn the image into a moving cartoon
- For advanced users, you can make 2D visual effects
Price: USD199 for the pipeline, USD99 for pro.
You may also like: Best Free Animated Logo Makers >>
Part 3: How to Make 2D Animation
Step 1 Put forward an idea
A story ides is priceless. It is always important to build an essential story frame. Sometimes it is in a blink to have come up with an idea.
It will help if you decide the gist of your 2D animation because the whole process of making animation is evolving. You may need to add or cut some scenes, but the overall concept and story ideas are always the same.
Step 2 Make a storyboard
After all the ideas are fixed, you need to make a storyboard for animation . You don’t need to produce every scene, but it is suggested to make a storyboard in some crucial scenes. Storyboarding is probably the best way to show 2D animation to other people and get feedback.
Thus, it is a step that you should not neglect during the preliminary.
Step 3 Produce materials
At this stage, you need to prepare all the 2D animation materials, including characters, background, and props. One thing you need to know is all the preparations in steps 2 and 3 should be ready before proceeding to step 3.
Step 4 Animation
After all, materials are ready, and you need to make animation alive. In this step, you need to make sure all the movements are natural. Stiff moves are not liked by the audience, so you need to think about how to design gestures, movements, and facial expressions.
Step 5 Animation editing
In this step, the software is the key to relive the 2D animation. Background audio is essential and needs to be added to the video. Color correction and grading are also necessary. Besides, scene transition, voiceover, and even text credit need to be added.
Above are the five 2D animation steps. If you think there are extra steps, you are free to add them according to your needs.
Bonus tip: Create an Animation Video with Anireel
Anireel provides a faster and smoother animated video creation experience with customizable elements to bring anyone’s imagination to life. All you have to do is choose your script, input the content, and Anireel will instantly match your script to rich animation explainer scenes, convert the text into voice-over, and generate a vivid, complete animation video.
Part 3 FAQ about Professional 2D Animation Software
01 What is the best 2D animation software?
It is hard to directly give you an answer and tell you which is the best 2D animation software. However, we can give you some recommendations based on your needs. If you are a beginner, Pencil 2D is a great start. You can use it to make minimalist animation to give you a quick-to-start 2D animation experience. If you are in the middle level, Stop Motion Studio is what we recommend. The interface is intuitive with powerful features like voiceover and Chroma key.
02 What is the best 2D animation software for beginners?
For 2D animation software for beginners, Pencil 2D would come to mind for many people. It is an excellent animation software for beginners. If you also want to try other tools, Synfig and FlipBook are also great choices. It is your call for the final decision.
03 Is there any free animation software?
For beginners, free animation software includes Synfig, Opentoonz, Maefloresta, and Pencil 2D. For advanced users, you can use Blender and Maya.
Conclusion
Creating a 2D animation video is a lot easier when you have the right software available to you. You already have a script and storyboard in mind, but now you can realize your vision in intricate and unique ways.
If you want to make 3D animation, there are also various 3D animation software options for you. If anyone of the products above will serve you well, you could use Filmora.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Mar 27, 2024• Proven solutions
When you are trying to make funny cartoons within seven steps , explainer videos, or informative shorts to post online, 2D animation software can come in handy. With access to a 2D animation maker, you can create intricate and interesting stories that will help you connect with your audience.
Whether you are turning photos into cartoons , teaching a group of kids , showing employees how to do their job, introducing a new product, or trying to elicit an emotional reaction from your audience, 2D cartoon animation can be very useful.
If you are new to the world of 2D animation as a beginner and want to be a professional animation maker, you will be interested in our review of the top 10 free download 2D animation software options that may prove useful to you.
- Part 1: Best Free 2D Animation Software for Beginners
- Part 2: Best Professional 2D Animation Software
- Part 3: How to Make 2D Animation
- Part 4: FAQ about Professional 2D Animation Software
Recommend free download animation maker Filmora
If you want to create a 2D animation video, we recommend using 2D animation software-Filmora.
It is a powerful and straightforward video maker for all levels from middle to advanced. With keyframing, you can make smooth 2D animation quickly. Auto color correction can save you a lot of time to make high-quality animation.
Now free download it on Windows and Mac to make 2D animated videos, and connect with other video creators in the Wondershare Video Community to get more creative ideas.
A cross-platform for making videos anywhere for all creators
Why your video editing isn’t good enough? How about some creative inspo?
- 100 Million+ Users
- 150+ Countries and Regions
- 4 Million+ Social Media Followers
- 5 Million+ Stock Media for Use
* Secure Download
Have a Quick Look at The Best 10 Free/Paid 2D Animation Software to Download
No. | Product Name | Supported OS | Price | Best for |
---|---|---|---|---|
1 | Synfig | Windows, Linux, and OSX | Free | Beginners |
2 | Opentoonz | Windows and OSX | Free | Beginners |
3 | Maefloresta | iPhone and Android | Free | Beginners |
4 | Pencil 2D | Windows, Linux, and OSX | Free | Beginners |
5 | Toon Boom Harmony | Windows, Linux, and OSX | $109 per month | Professionals |
6 | CelAction2D | Windows, Linux, and OSX | $1300 for one single license | Professionals |
7 | Moho (Anime Studio) Pro | Windows and OSX | $399.99 for the full package | Professionals |
8 | Stop Motion Studio | Windows, OSX, Android, and iOS | $59.99 for the full package | Professionals |
9 | FlipBook | Windows and OSX | $19.99/$49.99/$149.99/$199.99 | Professionals |
10 | Reallusion CrazyTalk Animator | Windows and OSX | $199 for the pipeline, $99 for pro | Professionals |
Part 1 Best Free 2D Animation Software for Beginners
01 Synfig - Open Source 2D Animation Software for Beginners
Price: Free
Compatibility: Windows, Linux, and OSX
Pro: It offers more than 50 layers to make simple or advanced animation, so you don’t need to worry about its limitation though it is free to use.
Con: Few tutorials are available in the market to start making an animation for beginners.
Synfig Studio is an open-source, free 2D animation software that is the perfect place for beginners to learn about 2D animation. There are two versions available for free download - stable and testing.
The testing version has some experimental features if users want to try those ahead of their introduction into the stable release.
Features:
- Supports multiple layers of content
- The bone system allows for the creation of cutout animations from bitmap images
- Has sound support to allow for the addition and syncing of narration and/or music to the video
02 Opentoonz - Free-to-Use Effects for 2D Animation
Price: Free
Compatibility: Windows and OSX
Pro: You can use a plug-in to make beautiful animation effects automatically without further editing.
Con: The UI design is outdated compared with other animation software, but it won’t affect user experience.
Based on the Toonz software, Opentoonz is the best free alternative that will help you create 2D animated content. Anyone can use the software, free of charge, and download it.
And users can modify the source code to add specific features to this simple animation software.
Features:
- GTS scanning tool
- Ability to change picture styles
- Add distortion and light effects
- Compatible with black and white and colored scans
03 Maefloresta - Easy-to-Use 2D Animation Software on Phone
Price: Free
Compatibility: iPhone and Android
Pro: It is free to use with easy to start introduction, even for kids.
Con: You need to email its staff to get the installer online, which is inconvenient sometimes.
The beauty of the Maefloresta app is that you can use your Android or iOS tablet and smartphone to create free 2D animated videos.
There is no need to pay for expensive software if you just want to create some fun videos to show your friends. It also offers school solutions for teachers and students.
Features:
- The free downloadable app that works on smartphones and tablets
- Easy animation software with tutorials
- Intuitive interface that beginners can use with ease
04 Pencil 2D - Cross-Platform Software with Intuitive Interface
Price: Free
Compatibility: Windows, Linux, and OSX
Pro: It offers English, Spanish, and Portuguese language tutorials to use.
Con: It doesn’t support the shapes tool. If you like to make shapes and draw something, you’d be disappointed.
Want an open-source and free 2D animation design software to help you create videos? Pencil2D animation is the type of program that can help beginners.
You can get to grips with how 2D animation works, and you can create some very fun and interesting videos along the way.
Features:
- Minimalist design to let you make animation easily
- Raster and vector workflow switching
- Cross-platform compatibility to free download
Part 2: Best Professional 2D Animation Software
05 Toon Boom Harmony - Leading Animation Software for Professional
Price: The first 21 days of using the product are free. After the 21 days are up, you will need to pay $109 per month.
Compatibility: Windows, Linux, and OSX
Pro: You can make 2D and 3D animation, both with models.
Con: It may take some time to learn how to make 2D animation for beginners.
Whether you are trying to create an art piece, showcase a story through 2D images, or craft a unique message for your audience, Toon Boom Harmony will help you immensely.
This professional 2D animation software may take time to learn, but it is worth using. It has bitmap and vector tools for creating art, 3D imported models for hybrid productions, and the option to create multiplane scenes with Z-depth.
You can also check the Toon Boom Harmony Advanced Review from the TopTenReview website for more information.
Features:
- Revolutionary vector and bitmap drawing technology - Brush Engine
- Advanced color palettes and paint options
- 2D and 3D integration to make professional animation
- Cut-out animation tools
- Traditional paperless animation.
06 CelAction2D - Low System Requirement for Professional 2D Animation
Price: If you go with the Studio Edition, it costs $1,300 to obtain a single license to use the product for a lifetime. Studio Edition is $1300 for one single license
Compatibility: Windows, Linux, and OSX
Pro: It is fast to use with low system requirements.
Con: You can draw animation in itself, so you need to import all words from third-party software.
Want to create unique and complex 2D animations for your upcoming projects? CelAction2D is the type of product that is going to help you create wonderful and professional animations.
While getting a full license is a financial commitment, you are getting a product that has all the features that you could need.
You can create a palette using up to 16 million colors, and you will have a very easy time getting to grips with the way the software works.
It is designed for beginners and intermediate users, but still has all the advanced features that a pro would want.
Features:
- Easy and fast to use for professional users
- Features ergonomic controls
- Easily handles complex projects with thousands of layers
- Works with all modern Windows machines - 32 and 64-bit Also work with Macs through Boot Camp
- The multiplane camera features let you have more controls
07 Moho (Anime Studio) Pro - All-In-One Professional 2D Animation Software
Price: $399.99 for the full package.
Compatibility: Windows and OSX
Pro: Its update is regular with advanced and newest features to use.
Con: It is not user-friendly for beginners as the functions are too advanced a little bit.
Anime Studio Pro is a fantastic option for anyone who is looking to get into professional 2D animation creation. It is affordable and designed for Flash-style animations.
While you cannot create frame-by-frame animations using this program, you will be able to create some fantastic videos nonetheless.
There is an Anime Studio Debut - simple animation software, which is targeted towards the beginner user and free download. But if you want all the features of a high-end 2D animation software, you will want to go with the Pro version.
Features:
- Enhanced freehand drawing tools
- Beizer handles to make it easier for you to design your videos the way that you want
- Smart warp feature helps create custom meshes to bend and twist your animations
- Realistic motion blur
- Animation for multiple layers at the same time
08 Stop Motion Studio - Fun and Well Designed 2D Animation Software
Price: $59.99 to download the software onto your PC.
Compatibility: Windows, OSX, Android, and iOS
Pro: You can use a built-in sound to make your animation unique. You can also record voice and use it in the video.
Con: You can only use it to make 2D stop motion animation.
Want to create fun, 2D animated videos? Hoping to impress your bosses with a 2D animated presentation to highlight a product’s features?
Using Stop Motion Studio will help you achieve all that you want in the world of 2D animation.
You can capture content with ease, whether you change up the focus, exposure, or white balance. There is DSLR support, so you can use your high-end camera in conjunction with this professional software.
And with a unique, frame-by-frame editor, you will be able to get the result that you want for your 2D stop animation movie.
Features:
- Onionskin allows you to view previous frames through a transparent overlay, which helps you create your next frame
- Comes with Chroma key and audio recording to better narrate and add voice effects to your videos
- Easy one-click uploading to YouTube and Facebook
- DSLR camera support for creating perfect 1080p recordings
09 FlipBook - Fun and Well Designed 2D Animation Software
Price: $19.99 for FlipBook Lite, $49.99 for FlipBook Studio, $149.99 for FlipBook Pro, $199.99 for FlipBook ProHD
Compatibility: Windows and OSX
Pro: From drawing, scanning to sound, this 2D animation software can make you powerful video.
Con: You can’t use it to make subtle changes as bone rigging is not available.
FlipBook is easy to use for beginners and pros who want to improve the editing experience. It is a powerful video editor that you can make 2D animation with various functions like syncing sound with animation, scanning cells, and more.
If you like to make a cartoon video like a pro, this 2D animation maker is best for you. It is free to download.
Features:
- Changes will be made while you change the animation, so FlipBook is fast to use
- You can use the shift key to make speed painting once you select one color
- Ten layers in animation for adding extra touches
- You can use a scanner to import images
10 Reallusion CrazyTalk Animator - Professional 2D Animation/Cartoon Software for Designers
Price: USD199 for the pipeline, USD99 for pro.
Compatibility: Windows and OSX
Pro: You can always find the feature you like for beginners and professionals. You can control characters even in expression levels.
Con: It integrates with PhotoShop to import and export video.
CrazyTalk is a 2D animation maker for professional users, so you can use this one if you don’t know which one to use. It supports controlling characters with your expression and lip-syncing. It is popular among YouTubers, educators and marketers.
Features:
- Capture real-time facial expression with precise changing
- Black magic to turn the image into a moving cartoon
- For advanced users, you can make 2D visual effects
Price: USD199 for the pipeline, USD99 for pro.
You may also like: Best Free Animated Logo Makers >>
Part 3: How to Make 2D Animation
Step 1 Put forward an idea
A story ides is priceless. It is always important to build an essential story frame. Sometimes it is in a blink to have come up with an idea.
It will help if you decide the gist of your 2D animation because the whole process of making animation is evolving. You may need to add or cut some scenes, but the overall concept and story ideas are always the same.
Step 2 Make a storyboard
After all the ideas are fixed, you need to make a storyboard for animation . You don’t need to produce every scene, but it is suggested to make a storyboard in some crucial scenes. Storyboarding is probably the best way to show 2D animation to other people and get feedback.
Thus, it is a step that you should not neglect during the preliminary.
Step 3 Produce materials
At this stage, you need to prepare all the 2D animation materials, including characters, background, and props. One thing you need to know is all the preparations in steps 2 and 3 should be ready before proceeding to step 3.
Step 4 Animation
After all, materials are ready, and you need to make animation alive. In this step, you need to make sure all the movements are natural. Stiff moves are not liked by the audience, so you need to think about how to design gestures, movements, and facial expressions.
Step 5 Animation editing
In this step, the software is the key to relive the 2D animation. Background audio is essential and needs to be added to the video. Color correction and grading are also necessary. Besides, scene transition, voiceover, and even text credit need to be added.
Above are the five 2D animation steps. If you think there are extra steps, you are free to add them according to your needs.
Bonus tip: Create an Animation Video with Anireel
Anireel provides a faster and smoother animated video creation experience with customizable elements to bring anyone’s imagination to life. All you have to do is choose your script, input the content, and Anireel will instantly match your script to rich animation explainer scenes, convert the text into voice-over, and generate a vivid, complete animation video.
Part 3 FAQ about Professional 2D Animation Software
01 What is the best 2D animation software?
It is hard to directly give you an answer and tell you which is the best 2D animation software. However, we can give you some recommendations based on your needs. If you are a beginner, Pencil 2D is a great start. You can use it to make minimalist animation to give you a quick-to-start 2D animation experience. If you are in the middle level, Stop Motion Studio is what we recommend. The interface is intuitive with powerful features like voiceover and Chroma key.
02 What is the best 2D animation software for beginners?
For 2D animation software for beginners, Pencil 2D would come to mind for many people. It is an excellent animation software for beginners. If you also want to try other tools, Synfig and FlipBook are also great choices. It is your call for the final decision.
03 Is there any free animation software?
For beginners, free animation software includes Synfig, Opentoonz, Maefloresta, and Pencil 2D. For advanced users, you can use Blender and Maya.
Conclusion
Creating a 2D animation video is a lot easier when you have the right software available to you. You already have a script and storyboard in mind, but now you can realize your vision in intricate and unique ways.
If you want to make 3D animation, there are also various 3D animation software options for you. If anyone of the products above will serve you well, you could use Filmora.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Mar 27, 2024• Proven solutions
When you are trying to make funny cartoons within seven steps , explainer videos, or informative shorts to post online, 2D animation software can come in handy. With access to a 2D animation maker, you can create intricate and interesting stories that will help you connect with your audience.
Whether you are turning photos into cartoons , teaching a group of kids , showing employees how to do their job, introducing a new product, or trying to elicit an emotional reaction from your audience, 2D cartoon animation can be very useful.
If you are new to the world of 2D animation as a beginner and want to be a professional animation maker, you will be interested in our review of the top 10 free download 2D animation software options that may prove useful to you.
- Part 1: Best Free 2D Animation Software for Beginners
- Part 2: Best Professional 2D Animation Software
- Part 3: How to Make 2D Animation
- Part 4: FAQ about Professional 2D Animation Software
Recommend free download animation maker Filmora
If you want to create a 2D animation video, we recommend using 2D animation software-Filmora.
It is a powerful and straightforward video maker for all levels from middle to advanced. With keyframing, you can make smooth 2D animation quickly. Auto color correction can save you a lot of time to make high-quality animation.
Now free download it on Windows and Mac to make 2D animated videos, and connect with other video creators in the Wondershare Video Community to get more creative ideas.
A cross-platform for making videos anywhere for all creators
Why your video editing isn’t good enough? How about some creative inspo?
- 100 Million+ Users
- 150+ Countries and Regions
- 4 Million+ Social Media Followers
- 5 Million+ Stock Media for Use
* Secure Download
Have a Quick Look at The Best 10 Free/Paid 2D Animation Software to Download
No. | Product Name | Supported OS | Price | Best for |
---|---|---|---|---|
1 | Synfig | Windows, Linux, and OSX | Free | Beginners |
2 | Opentoonz | Windows and OSX | Free | Beginners |
3 | Maefloresta | iPhone and Android | Free | Beginners |
4 | Pencil 2D | Windows, Linux, and OSX | Free | Beginners |
5 | Toon Boom Harmony | Windows, Linux, and OSX | $109 per month | Professionals |
6 | CelAction2D | Windows, Linux, and OSX | $1300 for one single license | Professionals |
7 | Moho (Anime Studio) Pro | Windows and OSX | $399.99 for the full package | Professionals |
8 | Stop Motion Studio | Windows, OSX, Android, and iOS | $59.99 for the full package | Professionals |
9 | FlipBook | Windows and OSX | $19.99/$49.99/$149.99/$199.99 | Professionals |
10 | Reallusion CrazyTalk Animator | Windows and OSX | $199 for the pipeline, $99 for pro | Professionals |
Part 1 Best Free 2D Animation Software for Beginners
01 Synfig - Open Source 2D Animation Software for Beginners
Price: Free
Compatibility: Windows, Linux, and OSX
Pro: It offers more than 50 layers to make simple or advanced animation, so you don’t need to worry about its limitation though it is free to use.
Con: Few tutorials are available in the market to start making an animation for beginners.
Synfig Studio is an open-source, free 2D animation software that is the perfect place for beginners to learn about 2D animation. There are two versions available for free download - stable and testing.
The testing version has some experimental features if users want to try those ahead of their introduction into the stable release.
Features:
- Supports multiple layers of content
- The bone system allows for the creation of cutout animations from bitmap images
- Has sound support to allow for the addition and syncing of narration and/or music to the video
02 Opentoonz - Free-to-Use Effects for 2D Animation
Price: Free
Compatibility: Windows and OSX
Pro: You can use a plug-in to make beautiful animation effects automatically without further editing.
Con: The UI design is outdated compared with other animation software, but it won’t affect user experience.
Based on the Toonz software, Opentoonz is the best free alternative that will help you create 2D animated content. Anyone can use the software, free of charge, and download it.
And users can modify the source code to add specific features to this simple animation software.
Features:
- GTS scanning tool
- Ability to change picture styles
- Add distortion and light effects
- Compatible with black and white and colored scans
03 Maefloresta - Easy-to-Use 2D Animation Software on Phone
Price: Free
Compatibility: iPhone and Android
Pro: It is free to use with easy to start introduction, even for kids.
Con: You need to email its staff to get the installer online, which is inconvenient sometimes.
The beauty of the Maefloresta app is that you can use your Android or iOS tablet and smartphone to create free 2D animated videos.
There is no need to pay for expensive software if you just want to create some fun videos to show your friends. It also offers school solutions for teachers and students.
Features:
- The free downloadable app that works on smartphones and tablets
- Easy animation software with tutorials
- Intuitive interface that beginners can use with ease
04 Pencil 2D - Cross-Platform Software with Intuitive Interface
Price: Free
Compatibility: Windows, Linux, and OSX
Pro: It offers English, Spanish, and Portuguese language tutorials to use.
Con: It doesn’t support the shapes tool. If you like to make shapes and draw something, you’d be disappointed.
Want an open-source and free 2D animation design software to help you create videos? Pencil2D animation is the type of program that can help beginners.
You can get to grips with how 2D animation works, and you can create some very fun and interesting videos along the way.
Features:
- Minimalist design to let you make animation easily
- Raster and vector workflow switching
- Cross-platform compatibility to free download
Part 2: Best Professional 2D Animation Software
05 Toon Boom Harmony - Leading Animation Software for Professional
Price: The first 21 days of using the product are free. After the 21 days are up, you will need to pay $109 per month.
Compatibility: Windows, Linux, and OSX
Pro: You can make 2D and 3D animation, both with models.
Con: It may take some time to learn how to make 2D animation for beginners.
Whether you are trying to create an art piece, showcase a story through 2D images, or craft a unique message for your audience, Toon Boom Harmony will help you immensely.
This professional 2D animation software may take time to learn, but it is worth using. It has bitmap and vector tools for creating art, 3D imported models for hybrid productions, and the option to create multiplane scenes with Z-depth.
You can also check the Toon Boom Harmony Advanced Review from the TopTenReview website for more information.
Features:
- Revolutionary vector and bitmap drawing technology - Brush Engine
- Advanced color palettes and paint options
- 2D and 3D integration to make professional animation
- Cut-out animation tools
- Traditional paperless animation.
06 CelAction2D - Low System Requirement for Professional 2D Animation
Price: If you go with the Studio Edition, it costs $1,300 to obtain a single license to use the product for a lifetime. Studio Edition is $1300 for one single license
Compatibility: Windows, Linux, and OSX
Pro: It is fast to use with low system requirements.
Con: You can draw animation in itself, so you need to import all words from third-party software.
Want to create unique and complex 2D animations for your upcoming projects? CelAction2D is the type of product that is going to help you create wonderful and professional animations.
While getting a full license is a financial commitment, you are getting a product that has all the features that you could need.
You can create a palette using up to 16 million colors, and you will have a very easy time getting to grips with the way the software works.
It is designed for beginners and intermediate users, but still has all the advanced features that a pro would want.
Features:
- Easy and fast to use for professional users
- Features ergonomic controls
- Easily handles complex projects with thousands of layers
- Works with all modern Windows machines - 32 and 64-bit Also work with Macs through Boot Camp
- The multiplane camera features let you have more controls
07 Moho (Anime Studio) Pro - All-In-One Professional 2D Animation Software
Price: $399.99 for the full package.
Compatibility: Windows and OSX
Pro: Its update is regular with advanced and newest features to use.
Con: It is not user-friendly for beginners as the functions are too advanced a little bit.
Anime Studio Pro is a fantastic option for anyone who is looking to get into professional 2D animation creation. It is affordable and designed for Flash-style animations.
While you cannot create frame-by-frame animations using this program, you will be able to create some fantastic videos nonetheless.
There is an Anime Studio Debut - simple animation software, which is targeted towards the beginner user and free download. But if you want all the features of a high-end 2D animation software, you will want to go with the Pro version.
Features:
- Enhanced freehand drawing tools
- Beizer handles to make it easier for you to design your videos the way that you want
- Smart warp feature helps create custom meshes to bend and twist your animations
- Realistic motion blur
- Animation for multiple layers at the same time
08 Stop Motion Studio - Fun and Well Designed 2D Animation Software
Price: $59.99 to download the software onto your PC.
Compatibility: Windows, OSX, Android, and iOS
Pro: You can use a built-in sound to make your animation unique. You can also record voice and use it in the video.
Con: You can only use it to make 2D stop motion animation.
Want to create fun, 2D animated videos? Hoping to impress your bosses with a 2D animated presentation to highlight a product’s features?
Using Stop Motion Studio will help you achieve all that you want in the world of 2D animation.
You can capture content with ease, whether you change up the focus, exposure, or white balance. There is DSLR support, so you can use your high-end camera in conjunction with this professional software.
And with a unique, frame-by-frame editor, you will be able to get the result that you want for your 2D stop animation movie.
Features:
- Onionskin allows you to view previous frames through a transparent overlay, which helps you create your next frame
- Comes with Chroma key and audio recording to better narrate and add voice effects to your videos
- Easy one-click uploading to YouTube and Facebook
- DSLR camera support for creating perfect 1080p recordings
09 FlipBook - Fun and Well Designed 2D Animation Software
Price: $19.99 for FlipBook Lite, $49.99 for FlipBook Studio, $149.99 for FlipBook Pro, $199.99 for FlipBook ProHD
Compatibility: Windows and OSX
Pro: From drawing, scanning to sound, this 2D animation software can make you powerful video.
Con: You can’t use it to make subtle changes as bone rigging is not available.
FlipBook is easy to use for beginners and pros who want to improve the editing experience. It is a powerful video editor that you can make 2D animation with various functions like syncing sound with animation, scanning cells, and more.
If you like to make a cartoon video like a pro, this 2D animation maker is best for you. It is free to download.
Features:
- Changes will be made while you change the animation, so FlipBook is fast to use
- You can use the shift key to make speed painting once you select one color
- Ten layers in animation for adding extra touches
- You can use a scanner to import images
10 Reallusion CrazyTalk Animator - Professional 2D Animation/Cartoon Software for Designers
Price: USD199 for the pipeline, USD99 for pro.
Compatibility: Windows and OSX
Pro: You can always find the feature you like for beginners and professionals. You can control characters even in expression levels.
Con: It integrates with PhotoShop to import and export video.
CrazyTalk is a 2D animation maker for professional users, so you can use this one if you don’t know which one to use. It supports controlling characters with your expression and lip-syncing. It is popular among YouTubers, educators and marketers.
Features:
- Capture real-time facial expression with precise changing
- Black magic to turn the image into a moving cartoon
- For advanced users, you can make 2D visual effects
Price: USD199 for the pipeline, USD99 for pro.
You may also like: Best Free Animated Logo Makers >>
Part 3: How to Make 2D Animation
Step 1 Put forward an idea
A story ides is priceless. It is always important to build an essential story frame. Sometimes it is in a blink to have come up with an idea.
It will help if you decide the gist of your 2D animation because the whole process of making animation is evolving. You may need to add or cut some scenes, but the overall concept and story ideas are always the same.
Step 2 Make a storyboard
After all the ideas are fixed, you need to make a storyboard for animation . You don’t need to produce every scene, but it is suggested to make a storyboard in some crucial scenes. Storyboarding is probably the best way to show 2D animation to other people and get feedback.
Thus, it is a step that you should not neglect during the preliminary.
Step 3 Produce materials
At this stage, you need to prepare all the 2D animation materials, including characters, background, and props. One thing you need to know is all the preparations in steps 2 and 3 should be ready before proceeding to step 3.
Step 4 Animation
After all, materials are ready, and you need to make animation alive. In this step, you need to make sure all the movements are natural. Stiff moves are not liked by the audience, so you need to think about how to design gestures, movements, and facial expressions.
Step 5 Animation editing
In this step, the software is the key to relive the 2D animation. Background audio is essential and needs to be added to the video. Color correction and grading are also necessary. Besides, scene transition, voiceover, and even text credit need to be added.
Above are the five 2D animation steps. If you think there are extra steps, you are free to add them according to your needs.
Bonus tip: Create an Animation Video with Anireel
Anireel provides a faster and smoother animated video creation experience with customizable elements to bring anyone’s imagination to life. All you have to do is choose your script, input the content, and Anireel will instantly match your script to rich animation explainer scenes, convert the text into voice-over, and generate a vivid, complete animation video.
Part 3 FAQ about Professional 2D Animation Software
01 What is the best 2D animation software?
It is hard to directly give you an answer and tell you which is the best 2D animation software. However, we can give you some recommendations based on your needs. If you are a beginner, Pencil 2D is a great start. You can use it to make minimalist animation to give you a quick-to-start 2D animation experience. If you are in the middle level, Stop Motion Studio is what we recommend. The interface is intuitive with powerful features like voiceover and Chroma key.
02 What is the best 2D animation software for beginners?
For 2D animation software for beginners, Pencil 2D would come to mind for many people. It is an excellent animation software for beginners. If you also want to try other tools, Synfig and FlipBook are also great choices. It is your call for the final decision.
03 Is there any free animation software?
For beginners, free animation software includes Synfig, Opentoonz, Maefloresta, and Pencil 2D. For advanced users, you can use Blender and Maya.
Conclusion
Creating a 2D animation video is a lot easier when you have the right software available to you. You already have a script and storyboard in mind, but now you can realize your vision in intricate and unique ways.
If you want to make 3D animation, there are also various 3D animation software options for you. If anyone of the products above will serve you well, you could use Filmora.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
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- Title: In 2024, Cheap but Powerful Video Editing Software
- Author: Amelia
- Created at : 2024-05-19 11:47:01
- Updated at : 2024-05-20 11:47:01
- Link: https://ai-driven-video-production.techidaily.com/in-2024-cheap-but-powerful-video-editing-software/
- License: This work is licensed under CC BY-NC-SA 4.0.